Method and system for accessing content in another format in a communications system

A method comprising:

• generating a first identifier associated with a first content in a first format at a subscription manager;
• generating a second identifier associated with the first content for a second format at the subscription manager, said first identifier different than the second identifier;
• communicating the first identifier, the second identifier and rules to a user device;
• enabling the first content with the first format in response to purchasing the first content in the first format;
• receiving and displaying the first content at the user device;
• selecting the first content in the second format at the user device;
• enabling access to the first content in the second format in response to purchasing the first content in the first format and the rules;
• and
• receiving and displaying the first content at the user device.

A system comprising:

• a user device;
• a subscription manager that generates a first identifier associated with a first content in a first format and a second identifier associated with the first content in a second format;
• and
• a conditional access system that communicates the first identifier, the second identifier and rules to the user device;
• said user device selecting the first content in the first format, receiving and displaying the first content in the first format in response to purchasing the first content in the first format, said user device selecting the first content in the second format and receiving and displaying the first content in the second format in response to purchasing the first content in the first format and the rules at the user device.