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US 9,870,025 B1Granted
Display case
AssigneeEmotive Digital, LP
InventorsMatthew Cho, David Hyung Yu
Life of this patent
Estimating the term…
Abstract
A display case includes a transparent LCD panel for viewing display case contents therethrough.
Claims9
A display case system for viewing a product through a transparent liquid crystal display (LCD) screen, the display case comprising:
- a housing arranged around a product display space;
- the screen outside a housing opening to provide a view into the product display space;
- a plurality of light emitting diode (LED) arrays within the product display space for backlighting the screen;
- a power supply responsive to control signals for selectively distributing electric power to one or more of the arrays;
- a local controller for electrically exchanging signals with the power supply and a sensor;
- the sensor for triggering operation of the screen when a patron whose direction of motion brings them closer to the display case is recognized by the sensor;
- a multimedia patron immersion function;
- tasks implementing the function include patron assessment, scene creation, scene delivery, and a response to patron feedback;
- patron assessment via voice recognition;
- scene creation that results in video and audio content that is personalized based on patron assessment;
- delivery of the personalized scene directed to a space occupied by the patron;
- and,
- patron reaction to the personalized scene followed by a display case system multimedia message responding to the patron and directed to a space occupied by the patron.
10 more elements
A display case system including a housing and a transparent window immovable with respect to the housing for viewing a product therethrough, the display case comprising:
- a window LCD screen formed from a transparent LCD cell mounted to and covered by a carrier glass;
- a viewable surface of the LCD screen opposite a window front-most glass with nothing therebetween;
- the product opposite the LCD screen with nothing therebetween;
- a plurality of light emitting diode (LED) arrays within a product display space for backlighting the LCD screen;
- a power supply responsive to control signals for selectively distributing electric power to the arrays;
- a local controller for electrically exchanging signals with the power supply and a sensor;
- the sensor for sensing the presence of a patron for triggering operation of the screen;
- wherein multiple sensed patron positions determine whether the patron is approaching the display case and screen operation requires that the patron be approaching the display case;
- a multimedia facility for immersing a patron in a multimedia presentation when the display case system recognizes the patron is positioned in an interaction zone;
- and,
- the multimedia facility for delivering a scene including video presented in a first plane via the LCD screen and projected video presented in a second plane different from the first that intersects the first plane.
8 more elements
Dependencies are inferred from the claim text.