Automobile usage analytics and personalization

A method implemented by one or more computing devices in an environment in which sensors are included with parts of automobiles, detect usage events that result from auto part usage, and produce sensor data indicative of the usage events, the method further implemented to efficiently aggregate the sensor data and accurately make a determination of auto part usage from the aggregated sensor data to answer queries regarding the auto part usage that are made by users via analytics tools of an auto usage reporting platform, the method comprising:

• obtaining, by the one or more computing devices, the sensor data for an auto part and environmental data associated with the auto part, the sensor data describing a usage event detected by one or more auto part sensors of the auto part and the environmental data describing driving conditions in which an automobile having the auto part is operated at a time of the usage event;
• converting, by the one or more computing devices, the sensor data into aggregated usage data by aggregating the usage data with other usage data of the auto part, the other usage data being maintained in the auto usage reporting platform which exposes the analytics tools to provide the users with information that describes the auto part usage;
• receiving a query from a user, by the one or more computing devices and made using an analytics tool, for information that describes usage of the auto part;
• generating, by the one or more computing devices, an answer to the query based on the aggregated usage data and the environmental data, the generated answer configured for output via the analytics tool to present the information that describes the usage of the auto part;
• and
• communicating, by the one or more computing devices, the generated answer to the user for presentation via the analytics tool.

A system of an automobile implemented in an environment in which sensors are included with parts of automobiles, detect usage events that result from automobile usage, and produce sensor data indicative of the usage events, the system further configured to output recommendations generated for presentation to a user of the automobile based on automobile usage, the system comprising:

• one or more processors;
• and
• memory having stored thereon instructions that are executable by the one or more processors to perform operations comprising:
• receiving the sensor data from the auto part sensors of the automobile that describes the usage events detected by the auto part sensors;
• communicating the sensor data to an auto usage reporting platform that is configured to generate one or more recommendations for presentation to the user, the one or more recommendations suggesting at least one of a product or a service determined pertinent to the user based on usage of the automobile according to the sensor data and further based on interaction data associated with the user that describes interactions of the user with other sensor-configured objects;
• receiving the one or more recommendations from the auto usage reporting platform;
• and
• outputting the one or more recommendations via an output interface of the automobile for presentation to the user.