System and method for inserting owned media content into mobile applications

A method comprising:

• receiving a request for content at a server via a network from a mobile device;
• identifying content to be provided to the mobile device in response to the request;
• generating a first message that includes information indicating a location where the identified content can be retrieved by the mobile device and validation information associated with the identified content enabling the mobile device to validate, subsequent to retrieving the identified content, that the retrieved content has not been altered;
• and
• initiating transmission of the message from the server to the mobile device.

An apparatus comprising:

• a processor;
• and
• a memory communicatively coupled to the processor, the memory storing instructions that, when executed by the processor, cause the processor to perform operations comprising:
• receiving content from a content provider;
• generating validation information associated with the content received from the content provider;
• storing the content and the validation information in a database accessible to the processor;
• receiving a request for content from a mobile device via a network;
• identifying content to be provided to the mobile device in response to the request;
• generating a first message that includes validation information comprising at least one of a checksum, a secret message, and a hash value associated with the identified content and information indicating a location where the identified content can be retrieved by the mobile device, wherein the validation information enables the mobile device to validate, subsequent to retrieving the identified content, that the retrieved content has not been altered, and wherein the location corresponds to a location of the database where the identified content can be retrieved by the mobile device;
• and
• initiating transmission of the message from the server to the mobile device.

An apparatus comprising:

• a processor;
• and
• a memory communicatively coupled to the processor, the memory storing instructions that, when executed by the processor, cause the processor to perform operations comprising:
• transmitting a request to a server from a mobile device, wherein the request is initiated by an application executing on the mobile device;
• receiving a message at the mobile device from the server, wherein the server transmits the message to the mobile device in response to the request, and wherein the message includes first validation information and information indicating a location where the mobile device can retrieve content;
• retrieving the content from the location indicated in the message;
• generating second validation information based on the retrieved content;
• validating the content based on a comparison of the first validation information and the second validation information;
• and
• selectively storing the content based on whether the validation of the content indicates the content is valid, wherein the content is stored for subsequent publication at the mobile device via the application.

A method comprising:

• transmitting a request to a server from a mobile device, wherein the request is initiated by an application executing on the mobile device;
• receiving a message at the mobile device from the server, wherein the server transmits the message to the mobile device in response to the request, and wherein the message includes first validation information and information indicating a location where the mobile device can retrieve content;
• retrieving the content from the location indicated in the message;
• generating second validation information based on the retrieved content;
• validating the content based on a comparison of the first validation information and the second validation information;
• and
• selectively storing the content based on whether the validation of the content indicates the content is valid, wherein the content is stored for subsequent publication at the mobile device via the application.

A non-transitory computer-readable storage medium storing instructions that, when executed by a processor, cause the processor to perform operations comprising:

• transmitting a request to a server from a mobile device, wherein the request is initiated by an application executing on the mobile device;
• receiving a message at the mobile device from the server, wherein the server transmits the message to the mobile device in response to the request, and wherein the message includes first validation information and information indicating a location where the mobile device can retrieve content;
• retrieving the content from the location indicated in the message;
• generating second validation information based on the retrieved content;
• validating the content based on a comparison of the first validation information and the second validation information;
• and
• selectively storing the content based on whether the validation of the content indicates the content is valid, wherein the content is stored for subsequent publication at the mobile device via the application.