Content recommendation using third party profiles

A method for providing personalized content, the method comprising the following operations performed by at least one processor;

• receiving, from a communication device, a request for content;
• determining, by at least one processor, the request for content is associated with an opt-out user with no user profile;
• receiving, from the communication device, a selection of at least one third party profile;
• accessing, from a database, a set of short term user interests and a set of long term user interests associated with the selected at least one third party profile;
• identifying, by the at least one processor, a plurality of recommended content items for the opt-out user based on the accessed set of short term user interests and the accessed set of long term user interests;
• and
• providing the plurality of recommended content items for display on a user interface associated with the communication device.

A non-transitory computer readable medium storing instructions that, when executed by one or more processors, causes the one or more processors to perform operations for providing personalized content, comprising:

• receiving, from a communication device, a request for content;
• determining the request for content is associated with an opt-out user having no user profile;
• receiving, from the communication device, a selection of at least one third party profile;
• accessing, from a database, a set of short term user interests and a set of long term user interests associated with the selected at least one third party profile;
• identifying a plurality of recommended content items for the opt-out user based on the accessed set of short term user interests and the accessed set of long term user interests;
• and
• providing the plurality of recommended content items for display on a user interface associated with the communication device.