Automatic submission of applications to applications stores

An apparatus for automatic submission of a specific application to an application store, wherein the specific application is configured to be executed by executing an executable of a parent application, wherein the parent application is configured, when being executed by a mobile device, to retrieve a configuration of the specific application, wherein the configuration describes for the parent application a manner to provide a functionality of the specific application through a use of at least one module, wherein the parent application is configured to activate the at least one module to provide the functionality of the specific application by the parent application, whereby the functionality of the specific application is provided by the executable of the parent application and without using a separate executable for the specific application, the apparatus comprising a processor adapted to perform the steps of:

• generating an identifier for the specific application in an application store;
• providing the identifier to a server of the application store to generate a certificate;
• for each target screen size defined by the application store, simulating execution of the specific application while having a display size set to the target screen size, wherein during said simulating, storing a plurality of screenshots of the specific application;
• automatically determining a score for each screenshot of the plurality of screenshot with respect to each target screen size;
• for each target screen size, selecting a subset of the plurality of screenshots based on the scores;
• and
• automatically submitting the specific application to the application store using the certificate, wherein said submitting comprises uploading at least a portion the plurality of screenshots, wherein said uploading comprises uploading the subset of plurality of screenshots, whereby screenshots are selected based on a score-based selection criteria to represent the specific application in the application store.

A computer program product for automatic submission of a specific application to an application store, wherein the specific application is configured to be executed by executing an executable of a parent application, wherein the parent application is configured, when being executed by a mobile device, to retrieve a configuration of the specific application, wherein the configuration describes for the parent application a manner to provide a functionality of the specific application through a use of at least one module, wherein the parent application is configured to activate the at least one module to provide the functionality of the specific application by the parent application, whereby the functionality of the specific application is provided by the executable of the parent application and without using a separate executable for the specific application, said computer program product comprising a non-transitory computer readable storage medium retaining program instructions, capable of tangibly embodying program instructions, which program instructions when read by a processor, cause the processor to perform a method comprising:

• generating an identifier for the specific application in an application store;
• providing the identifier to a server of the application store to generate a certificate;
• for each target screen size defined by the application store, simulating execution of the specific application while having a display size set to the target screen size, wherein during said simulating, storing a plurality of screenshots of the specific application;
• automatically determining a score for each screenshot of the plurality of screenshot with respect to each target screen size;
• for each target screen size, selecting a subset of the plurality of screenshots based on the scores;
• and
• automatically submitting the specific application to the application store using the certificate, wherein said submitting comprises uploading at least a portion the plurality of screenshots, wherein said uploading comprises uploading the subset of plurality of screenshots, whereby screenshots are selected based on a score-based selection criteria to represent the specific application in the application store.