Customized landing pages

A method performed by one or more servers that are part of a first domain, the first domain being a domain of an advertising service, the method comprising:

• receiving, from a user device, a request for a landing page that was generated in response to a selection of a link to a search result for a given search query, the search result being displayed on a search results page hosted in the first domain, the search result including content item provided by an advertiser, and the advertiser providing the content item has one or more online resources belonging to a second domain that differs from the first domain;
• accessing, by the one or more servers, session data including search queries that were previously submitted to a search engine during a session, and wherein the advertising service maintains the session data at the first domain without transmitting the session data to the second domain associated with the advertiser;
• determining personalized search parameters for the request using the given search query and at least one of the previously submitted search queries that is different from the given search query, the personalized search parameters being search parameters for content for products offered by the advertiser;
• generating, by the one or more servers and for the request, a personalized landing page for the search result, the content of the personalized landing page being further filtered based on the personalized search parameters, wherein:
• the personalized landing page is hosted in the first domain of the advertising service and is not part of the second domain;
• and
• the personalized landing page includes at least one link to a resource of the advertiser that is hosted in the second domain;
• and
• providing the personalized landing page to the user device over a communication network, wherein the computer executable instructions initiate presentation of the generated personalization landing page on a display of the user device.

A system, comprising:

• one or more data processing apparatus that are part of a first domain, the first domain being a domain of an advertising service;
• and one or more memory storage apparatus storing instructions executable by the one or more data processing apparatus and that upon such execution cause the one or more data processing apparatus to perform operations comprising:
• receiving, from a user device, a request for a landing page that was generated in response to a selection of a content item displayed in a search results page for a given search query;
• determining that an advertiser that provided the content item has one or more online resources belonging to a second domain that differs from the first domain;
• accessing session data including search queries that were previously submitted to a search engine during a session, and wherein the advertising service maintains the session data within the first domain without transmitting the session data to the second domain of the advertiser;
• identifying within one or more resources in the second domain of the advertiser, content for products offered by the advertiser using the given search query and at least one of the previously submitted search queries that is different from the given search query;
• generating, responsive to the request, a personalized landing page that is not part of the second domain of the advertiser, but includes the identified content from the second domain of the advertiser for products offered by the advertiser, wherein:
• the landing page is hosted in the first domain of the advertising service;
• and
• the landing page includes at least one link to a resource of the advertiser that is hosted in the second domain;
• and
• providing, to the user device over a communications network, computer executable instructions that initiate presentation of the generated personalized landing page on a display of the user device.

A system, comprising:

• one or more data processing apparatus that are part of a first domain, the first domain being a domain of an advertising service;
• and
• one or more memory storage apparatus storing instructions executable by the one or more data processing apparatus and that upon such execution cause the one or more data processing apparatus to perform operations comprising:
• receiving, from a user device, a request for a landing page that was generated in response to a selection of a link to a search result for a given search query, the search result being displayed on a search results page hosted in the first domain, the search result including content item provided by an advertiser, and the advertiser providing the content item has one or more online resources belonging to a second domain that differs from the first domain;
• accessing session data including search queries that were previously submitted to a search engine during a session, and wherein the advertising service maintains the session data at the first domain without transmitting the session data to the second domain associated with the advertiser;
• determining personalized search parameters for the request using the given search query and at least one of the previously submitted search queries that is different from the given search query, the personalized search parameters being search parameters for content for products offered by the advertiser;
• generating for the request, a personalized landing page for the search result, the content of the personalized landing page being further filtered based on the personalized search parameters, wherein:
• the personalized landing page is hosted in the first domain of the advertising service and is not part of the second domain;
• and
• the personalized landing page includes at least one link to a resource of the advertiser that is hosted in the second domain;
• and
• providing the personalized landing page to the user device over a communication network, wherein the computer executable instructions initiate presentation of the generated personalization landing page on a display of the user device.

A non-transitory memory storage apparatus storing instructions executable by one or more data processing apparatus that are part of a first domain of an advertising service and that upon such execution cause the one or more data processing apparatus to perform operations comprising:

• receiving, from a user device, a request for a landing page, wherein the request for the landing page includes a search query and an identifier;
• determining that the request was for a resource belonging to a second domain, the second domain being a domain of an advertiser and being different from the first domain;
• accessing session data associated with the identifier, wherein the session data includes search queries that were previously submitted to a search engine during a session, and wherein the advertising service maintains the session data at the first domain without transmitting the session data to the second domain of the advertiser;
• identifying advertisements for products offered by the advertiser using the search query included in the request and the previously submitted search queries included in the session data, wherein the previously submitted search queries are different from the search query included in the request;
• generating for the request, a personalized landing page that is not part of the second domain of the advertiser, but includes at least one of the identified advertisements for products offered by the advertiser, wherein:
• the landing page belongs to the first domain of the advertising service;
• and
• the landing page includes at least one link to a resource of the advertiser that belongs to the second domain of the advertiser;
• and
• providing to the user device over a communications network, computer executable instructions that initiate presentation of the generated personalized landing page on a display of the user device.

A non-transitory memory storage apparatus storing instructions executable by one or more data processing apparatus and that upon such execution cause the one or more data processing apparatus to perform operations comprising:

• receiving, from a user device, a request for a landing page that was generated in response to a selection of a link to a search result for a given search query, the search result being displayed on a search results page hosted in the first domain, the search result including content item provided by an advertiser, and the advertiser providing the content item has one or more online resources belonging to a second domain that differs from the first domain;
• accessing session data including search queries that were previously submitted to a search engine during a session, and wherein the advertising service maintains the session data at the first domain without transmitting the session data to the second domain associated with the advertiser;
• determining personalized search parameters for the request using the given search query and at least one of the previously submitted search queries that is different from the given search query, the personalized search parameters being search parameters for content for products offered by the advertiser;
• generating for the request, a personalized landing page for the search result, the content of the personalized landing page being further filtered based on the personalized search parameters, wherein:
• the personalized landing page is hosted in the first domain of the advertising service and is not part of the second domain;
• and
• the personalized landing page includes at least one link to a resource of the advertiser that is hosted in the second domain;
• and
• providing the personalized landing page to the user device over a communication network, wherein the computer executable instructions initiate presentation of the generated personalization landing page on a display of the user device.