# US 9,437,201 B2 · Advanced watermarking system and method > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 9,437,201 B2 - Document ID: US9437201B2 - Status: Granted - Kind: B2 - Application number: 14/482,989 - Filed: 2014-09-10 - Published: 2015-03-05 - Granted: 2016-09-06 - Earliest claimed: 2007-08-17 - Assignees: Intel Corporation - Applicants: Intel Corporation - Inventors: Venugopal Srinivasan; Atul Puri - Web page: https://patentgrep.com/patent/US9437201B2 ## CPC - G10L 19/018: Audio watermarking, i.e. embedding inaudible data in the audio signal - G06F 21/10: Protecting distributed programs or content, e.g. vending or licensing of copyrighted material (protection in video systems or pay television H04N7/16) {; Digital rights management [DRM]} - G06T 1/0021: {Image watermarking} - H04L 9/3247: {involving digital signatures} - H04L 63/0457: {wherein the sending and receiving network entities apply dynamic encryption, e.g. stream encryption (cryptographic mechanisms or cryptographic arrangements for stream encryption H04L9/065)} - G10L: SPEECH ANALYSIS TECHNIQUES OR SPEECH SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING TECHNIQUES; SPEECH OR AUDIO CODING OR DECODING - G06F: ELECTRIC DIGITAL DATA PROCESSING (computer systems based on specific computational models G06N) - G06T: IMAGE DATA PROCESSING OR GENERATION, IN GENERAL - H04L: TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION (arrangements common to telegraphic and telephonic communication H04M) ## Abstract A method, computer program product, and computing device for obtaining an uncompressed digital media data file. One or more default watermarks is inserted into the uncompressed digital media data file to form a watermarked uncompressed digital media data file. The watermarked uncompressed digital media data file is compressed to form a first watermarked compressed digital media data file. The first watermarked compressed media data file is stored on a storage device. The first watermarked compressed media data file is retrieved from the storage device. The first watermarked compressed digital media data file is modified to associate the first watermarked compressed digital media data file with a transaction identifier to form a second watermarked compressed digital media data file. ## Claims ### Claim 1 One or more non-transitory computer readable media having a plurality of instructions stored thereon which, when executed by one or more processors, cause the one or more processors to: perform pre-transaction processing for at least a portion of digital media content prior to a user-initiated transaction, where the digital media content is an episode of a television show, the pre-transaction processing comprising: compressing, using H.264 encryption, the digital media content to form an unwatermarked compressed digital media file; associating a first watermark with the digital media data content, where the first watermark is a content provider identifier; and generating a non-generic watermarked compressed digital media data file based on the first watermark and the unwatermarked compressed digital media file; store the non-generic watermarked compressed digital media data file on a storage device; retrieve the non-generic watermarked compressed media data file from the storage device; in response to a request for the user-initiated transaction to purchase a download and/or stream of the television show episode, modify the non-generic watermarked compressed digital media data file to associate the non-generic watermarked compressed digital media data file with a unique identifier indicative, at least in part, of an association of the non-generic watermarked compressed digital media data file with a user associated with the user-initiated transaction, to form a second watermarked compressed digital media data file via real-time processing at the time of the user-initiated transaction; and provide the second watermarked compressed digital media data file for delivery to a client electronic device capable of wireless connection to the Internet. ### Claim 2 One or more non-transitory computer readable media having a plurality of instructions stored thereon which, when executed by one or more processors, cause the one or more processors to: perform pre-transaction processing for at least a portion of digital media content prior to a user-initiated transaction, the pre-transaction processing comprising: compressing, using H.264 encryption, the digital media content to form an unwatermarked compressed digital media file; associating a first watermark with the digital media data content, where the first watermark is a content provider identifier; and generating a non-generic watermarked compressed digital media data file based on the first watermark and the unwatermarked compressed digital media file; store the non-generic watermarked compressed media data file on a storage device; retrieve the non-generic watermarked compressed media data file from the storage device; in response to a request for the user-initiated transaction to purchase a download and/or stream of the digital media content, modify the non-generic watermarked compressed digital media data file to associate the non-generic watermarked compressed digital media data file with a unique identifier indicative, at least in part, of an association of the non-generic watermarked compressed digital media data file with a user associated with the user-initiated transaction, to form a second watermarked compressed digital media data file via real-time processing at the time of the user-initiated transaction; and provide the second watermarked compressed digital media data file for delivery to a client electronic device capable of wireless connection to the Internet. ### Claim 3 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes at least one television episode. ### Claim 4 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes at least one interactive presentation. ### Claim 5 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes a feature-length movie. ### Claim 6 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes a movie clip. ### Claim 7 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes at least one audio file. ### Claim 8 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes at least one sports broadcast. ### Claim 9 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes at least one Previously Presenteds broadcast. ### Claim 10 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes at least one book. ### Claim 11 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes a music video. ### Claim 12 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes a music file. ### Claim 13 (depends on 2) The one or more non-transitory computer readable media of claim 2, wherein the digital media content includes at least one slideshow.