Incentive generator for shipping efficiency

A system, comprising:

• a memory;
• and
• at least one computing device in data communication with the memory, the at least one computing device being configured to at least;
• generate one or more network pages including one or more items associated with an electronic commerce system;
• transmit the one or more network pages to a plurality of client devices;
• monitor one or more interactions with the one or more network pages by the plurality of client devices;
• generate user interaction data based at last in part on the one or more interactions with the one or more network pages;
• establish a unique connection with a particular client device of the plurality of client devices;
• determine at least one shipping address of a user account associated with the electronic commerce system and the particular client device of the plurality of client devices;
• identify at least one previously scheduled order to be shipped to at least one destination, the at least one destination located within a predefined area relative to the at least one shipping address associated with at least one other user account, the at least one other user account being associated with the electronic commerce system and at least one other client device of the plurality of client devices, and the at least one previously scheduled order being identified via the user interaction data;
• determine at least one date for delivery of at least one item to the at least one shipping address to maximize shipment consolidation of the at least one previously scheduled order and the at least one item on the at least one date;
• generate, in response to an analysis of the user interaction data and prior to receiving a selection to begin a transaction process for the at least one item from the client device, at least one incentive to promote delivery of the at least one item to the at least one shipping address on the at least one date;
• generate a modified network page by modifying a network page of the one or more network pages to include an indication of the at least one incentive and the at least one date for delivery;
• and
• transmit the modified network page to the particular client device of the plurality of client devices that is associated with the user account.

A method, comprising:

• generating, via at least one of one or more computing devices, a plurality of network pages associated with an electronic commerce system;
• transmitting, via at least one of the one or more computing devices, the plurality of network pages to a plurality of client devices;
• monitoring, via at least one of the one or more computing devices, one or more interactions with the plurality of network pages by the plurality client devices;
• generating, via the at least one of the one or more computing devices, user interaction data based at least in part on the one or more interactions with the electronic commerce system;
• establishing, via the at least one of the one or more computing devices, a unique connection with a particular client device of the plurality of client devices;
• gathering, via at least one of the one or more computing devices, at least one shipping address associated with a user account associated with the electronic commerce system and the particular client device;
• identifying, via at least one of the one or more computing devices, at least one previously scheduled order to be delivered to a destination, the destination being located within a predefined area relative to the at least one shipping address, the at least one previously scheduled order being associated with another user account associated with the electronic commerce system and at least one other client device of the plurality of client devices, and the at least one previously scheduled order being identified via the user interaction data;
• in response to an analysis of the user interaction data, generating, via at least one of the one or more computing devices and prior to receiving a request to initiate an order for delivery of at least one item from the client device, at least one incentive to promote selection of a prospective delivery date when ordering the at least one item, wherein the prospective delivery date is the same as a target delivery date of the at least one previously scheduled order, and the at least one incentive maximizes a shipping efficiency;
• automatically modifying, via at least one of the one or more computing devices, at least one network page of the plurality of network pages to include an indication of the at least one incentive and the prospective delivery date;
• and
• transmitting, via at least one of the one or more computing devices, the modified at least one network page to the particular client device.