Personalization engine for assigning a value index to a user
AssigneeCBS Interactive Inc.
InventorsTushar Pradhan, Thomas Osborne, John Potter
Life of this patent
Estimating the term…
Loading patent…
AssigneeCBS Interactive Inc.
InventorsTushar Pradhan, Thomas Osborne, John Potter
Estimating the term…
A dynamic classification dictionary is built for use in profiling and targeting users for additional relevant content. Behavioral data is gathered from user activity, and user documents and actions are categorized. Author-generated document classification information is analyzed and assigned a first taxonomic noun to characterize the document. User-generated tags characterizing a portion of the document are assigned a second taxonomic noun. Search terms that resulted in the user accessing the document are identified and assigned a third taxonomic noun. Attributes related to the manner in which the document was accessed are evaluated and assigned a fourth taxonomic noun. The document is processed using pattern rules to extract a fifth taxonomic noun. The taxonomic nouns are aggregated into a composite set of taxonomic nouns, and the dynamic classification dictionary is build by storing the composite set of taxonomic nouns.
A computer-implemented method executed by one or more computing devices for generating a value index corresponding to a user, the method comprising:
A system for generating a value index corresponding to a user, the system comprising:
At least one non-transitory computer-readable medium storing computer-readable instructions that, when executed by one or more computing devices, cause at least one of the one or more computing devices to:
Dependencies are inferred from the claim text.