Media exposure linking utilizing bluetooth signal characteristics

An apparatus to collect media exposure data, comprising:

• a processor;
• and
• a storage memory comprising computer readable instructions that, when executed, cause the processor to:
• obtain media exposure data relating to media data that was received in a computer,
• obtain a plurality of signal strength characteristics relating to Bluetooth connections made between the computer and a plurality of portable devices;
• associate respective ones of the signal strength characteristics with the media;
• and
• determine which of the signal strength characteristics was the strongest when the media was received in the computer.

An apparatus to monitor media exposure via a computer processing device, comprising:

• a processor;
• and
• a storage memory comprising computer readable instructions that, when executed, cause the processor to:
• store media exposure data relating to media received in the computer;
• obtain pairing data related to the pairing of the computer with a plurality of portable devices using Bluetooth connections when the media is received in the computer;
• process signal strength characteristics of the Bluetooth connections for corresponding ones of the paired plurality of portable devices;
• associate respective ones of the signal strength characteristics with the media to facilitate determining which of the signal strength characteristics was the strongest when the media was received in the computer;
• and
• associate a strongest signal strength characteristic of the signal strength characteristics with the media exposure data.

A computer readable storage device or storage disk comprising computer readable instructions that, when executed, cause a processor to at least:

• pair the computer with a plurality of portable devices using corresponding Bluetooth connections when media is received at the computer;
• obtain signal strength characteristics of the Bluetooth connections for corresponding ones of the paired plurality of portable devices;
• and
• associate the signal strength characteristics with the received media to facilitate determining which of the signal strength characteristics was the strongest when the media was received in the computer.

A computer readable storage device or storage disk comprising computer readable instructions that, when executed, cause a processor to at least:

• obtain media exposure data relating to media that was received in a computer;
• obtain a plurality of signal strength characteristics relating to Bluetooth connections made between the computer and a plurality of portable devices;
• associate respective ones of the signal strength characteristics the media;
• and
• determine which of the signal strength characteristics was the strongest when the media was received in the computer.

A computer readable storage device or storage disk comprising computer readable instructions that, when executed, cause a processor to at least:

• store media exposure data relating to media received in the computer;
• obtain pairing data related to the pairing of the computer with a plurality of portable devices using Bluetooth connections when the media is received at the computer;
• process signal strength characteristics of the Bluetooth connections for corresponding ones of the paired plurality of portable devices;
• associate respective ones of the signal strength characteristics with the media to facilitate determining which of the signal strength characteristics was the strongest when the media was received in the computer;
• and
• associate the strongest signal strength characteristic of the signal strength characteristics with the media exposure data.