Method and system for providing synchronized advertisements and services

A system, comprising:

• a second screen communication device that is paired with an automatic content recognition enabled display communication device, said second screen communication device being operable to:
• detect presentation of a linear advertisement campaign for an advertised item on said automatic content recognition enabled display communication device, wherein said linear advertisement campaign for said advertised item comprises a plurality embedded segments, and each of said plurality of embedded segments targets a specific aspect of said advertised item;
• control on said second screen communication device, presentation of corresponding content for each of said plurality of embedded segments, wherein the corresponding content targets said specific aspect of said advertised item;
• and
• track a frequency at which said corresponding content for each of said plurality of embedded segments that targets said specific aspect of said advertised item are presented on said second screen communication device.

A non-transitory computer readable medium having stored thereon, a computer program having at least one code section being executable by a machine for causing the machine to perform steps comprising:

• in a second screen communication device that is paired with an automatic content recognition enabled display communication device:
• in a second screen communication device that is paired with an automatic content recognition enabled display communication device:
• detecting presentation of a linear advertisement campaign for an advertised item on said automatic content recognition enabled display communication device, wherein said linear advertisement campaign for said advertised item comprises a plurality embedded segments, and each of said plurality of embedded segments targets a specific aspect of said advertised item;
• controlling on said second screen communication device, presentation of corresponding content for each of said plurality of embedded segments, wherein the corresponding content targets said specific aspect of said advertised item;
• and
• tracking a frequency at which said corresponding content for each of said plurality of embedded segments that targets said specific aspect of said advertised item are presented on said second screen communication device.