Indoor and outdoor navigation and local base services application utilizing RF bluetooth beacons

A method of transmitting information to a mobile device, the method comprising steps of:

• deploying a series of beacons about a localized geographic area;
• embedding geographic location information into an identification portion of a beacon signal emitted by each beacon of said series of beacons, wherein said beacon signal is at least one of Bluetooth signal, a Wi-Fi signal, and a radio frequency identification (RFID) signal and said geographic location identifies a location of said beacon within said localized geographical area;
• broadcasting a beacon signal from each beacon of said series of beacons;
• scanning for any of said beacon signals using a mobile device;
• detecting at least one of said broadcast beacon signals;
• receiving at least one of said beacon signal by said mobile device;
• decoding said geographic identification portion of said received beacon signal to obtain said geographic location information;
• determining a geographic location proximate said at least one beacon of said series of beacons associated with said received beacon signals by using said geographic location information;
• and
• activating local based services (LBS) associated with said local geographic area.

A method of utilizing a series of deployed beacons for conveying information, the method comprising steps of:

• deploying a series of beacons about a localized geographical area;
• encoding geographic location information into a beacon signal, wherein each geographic location information is unique and identifies a precise geographic location of each associated beacon of said series of beacons;
• broadcasting said beacon signal from each beacon of said series of beacons;
• scanning for any of said beacon signals using a mobile device;
• detecting at least one of said broadcast beacon signals;
• receiving at least one of said beacon signal by said mobile device, wherein said beacon signal is broadcast from a beacon of said series of beacons located proximate said mobile device;
• decoding said geographic identification portion of said received beacon signal to obtain said geographic location information;
• determining a geographic location proximate said at least one beacon of said series of beacons associated with said received beacon signals by using said geographic location information;
• and
• initiating a direct link to an Internet web site, wherein said link is established directly to the geographic location web site initiated as a result of receipt of the beacon identifier and based upon said geographic location information determined from the beacon identifier obtained from said proximate beacon of said series of beacons.