Protection from unfamiliar login locations

A machine-readable storage device having a set of instructions detailing a method stored thereon that when executed by one or more processors cause the one or more processors to perform the method, the method comprising:

• creating a user location profile associated with a user account indicating a familiar location based on a login location history;
• executing a comparison of a current geo-location of a user login attempt to the familiar location of the user location profile;
• presenting a user with an enhanced identity challenge for answering by the user with a challenge level based on whether the current geo-location is the familiar location to determine user access;
• and
• updating the user location profile to designate the current location as a new familiar location after a successful login attempt.

A user authentication server, comprising:

• a communication interface configured to receive a user login attempt by a user and a current geo-location of the user login attempt;
• a data storage configured to store a user location profile of the user indicating a familiar location based on a login location history;
• and
• a hardware processor configured to determine whether the geo-location is the familiar location, select a challenge level for an enhanced identity challenge for answering by the user based in part on whether the current geo-location is the familiar location to determine user access, and update the user location profile to designate the current location as a new familiar location after a successful login attempt.

A machine-implemented method for authenticating a user session, comprising:

• recognizing a current location of a user login attempt;
• presenting with a computing device an enhanced identity challenge selected based on a comparison of the current location to a user location profile associated with a user account before allowing user access;
• designating the current location as a familiar location upon successful response to the enhanced identity challenge to indicate a level of security for a subsequent login attempt from the current location;
• and
• updating the user location profile with the familiar location based on a login location history, wherein the familiar location further selects a challenge level for the enhanced identity challenge to grant user access.

A user computing device, comprising:

• an input device configured to receive a user login attempt by a user;
• a data storage configured to store a user location profile of the user indicating a familiar location based on a login location history;
• an output device configured to present an enhanced identity challenge with a challenge level selected based on whether a current location is the familiar location in the user location profile to determine user access;
• and
• a hardware processor configured to update the user location profile to designate the current location as a new familiar location after a successful login attempt.