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AssigneeVendigi, Inc.
InventorsGary Trent Gardner, Ata Hassan, Jr., Ram Babu Chintala, Anil Srinivas Guntur
Estimating the term…
Server systems and methods to provide targeted advertising use tracking of digital content. The digital content may include real estate content. Responsive to digital content being presented on a client computing platform, information related to browsing activity on the client computing platform is gathered. Digital content (and/or attributes thereof) are associated with either individual ones of the (real estate) search servers through which the digital content is presented, or individual ones of the content providers of the pertinent digital content, or both. Content providers of digital content are compensated based on revenue that is generated through processing and/or analysis of the associations between users and the digital content that has been presented to them.
A system configured to provide targeted advertising to users who have been served digital real estate listings and to determine compensation for content providers that provided the digital real estate listings, the system comprising:
A computer-implemented method to provide targeted advertising to users who have been served digital real estate listings and to determine compensation for content providers that provided the digital real estate listings, the method being implemented in a computer system that includes one or more physical processors, the method comprising:
A system configured to provide targeted advertising to users who have been served digital real estate listings and to determine compensation for content providers that provided the digital real estate listings, the system comprising:
Dependencies are inferred from the claim text.