Self-illuminating skateboard

A skateboard comprising:

• a transparent or translucent plastic deck, independent of any light sources, elongated along a longitudinal axis, having front and rear portions with respect to the longitudinal axis, the transparent or translucent plastic deck further having a top surface and a bottom surface;
• a first wheel assembly attached to the front portion of the deck on the bottom surface;
• a second wheel assembly attached to the rear portion of the deck on the bottom surface;
• wherein the first and second wheel assemblies each comprise a truck and two wheels, each respective wheel associated with an axle, and each respective wheel comprising:
• (i) a rotational axis aligned with the associated axle of the respective wheel,
• (ii) a transparent or translucent wheel covering having a surface defined by revolving a continuous, smooth curve about the rotational axis, and
• (iii) a wheel interior defined by the rotational axis and the transparent or translucent wheel covering, the wheel interior housing (a) a wheel generator configured to generate electricity, (b) a plurality of light emitting devices electrically coupled to the wheel generator, wherein the plurality of light emitting devices emit light when the corresponding wheel generator generates electricity, and (c) an installation board coupled to the associated axle and comprising a plurality of open-faced notches formed along a circumference of the installation board and facing the transparent or translucent wheel covering in a radial direction of the wheel, wherein at least one light emitting device in the plurality of light emitting devices is received in a notch in the plurality of notches and aligned in the radial direction of the wheel such that the at least one light emitting device faces the transparent or translucent wheel covering in the radial direction of the wheel;
• and
• a graphic on the top surface or the bottom surface of the transparent or translucent plastic deck, the graphic being illuminated, in a manner visible from the top surface of the deck through the transparent or translucent plastic deck, by each respective plurality of light emitting devices when the corresponding wheel generators generate electricity.