Display packaging for plush toys

#The rapid and virtually unlimited development of toy products within the marketplace has been largely matched by the development of innovative product packaging and product packaging techniques. Toys, for example, have become increasingly entertaining, amusing, colorful and sophisticated and packaging for such toy products have often been developed to make the packaging more colorful, informative, eye-catching and entertaining.

#One trend present in the marketplace as it relates to toy packaging can be generally described as providing a “try-me” feature in packaging. Such packaging allows the product to be displayed and supported in a manner that allows and encourages a potential purchaser, or in the case of toys, a child accompanying that potential purchaser, to try out the product in a limited way without removing the product from its packaging. The objective of such packaging therefore is to provide a packaging environment in which the product may be played with or demonstrated while still maintaining the integrity of the packaging and its ability to protect and retain the product.

#The display of plush toys or dolls in particular has traditionally posed certain problems due to the fact that the toys are generally haphazardly placed onto a retailer's shelves, or if the toys are neatly arranged they become disarrayed or fall over as customers move them when they are moved and removed from the shelf for purchase. Thus, a neat and orderly display of such toys is desired so as to enhance the appearance of the toys at the point of purchase.

#FIG. 1 shows a three-quarters side view of display packaging containing a toy.

#FIG. 2 shows a side view of the display packaging shown in FIG. 1.

#FIG. 3 shows a side view of the display packaging shown in FIG. 1 as it would sit on a retail shelf.

#It will be readily understood that the components of the embodiments, as generally described and illustrated in the figures herein, may be designed in a wide variety of different configurations in addition to the described exemplary embodiments. Thus, the following detailed description of the embodiments, as represented in the figures, is not intended to limit the scope of the claims, but is merely for illustration of certain selected exemplary embodiments as claimed herein.

#Reference throughout this specification to “one embodiment” or “an embodiment” (or the like) means that a particular feature, structure, or characteristic described in connection with the embodiment is included in at least one embodiment. Thus, appearances of the phrases “in one embodiment” or “in an embodiment” or the like in various places throughout this specification are not necessarily all referring to the same embodiment.

#Furthermore, the described features, structures, or characteristics may be combined in any suitable manner in one or more embodiments. In the following description, numerous specific details are provided to give a thorough understanding of the embodiments. One skilled in the relevant art will recognize, however, that the various embodiments can be practiced without one or more of the specific details, or with other methods, components, materials, et cetera. In other instances, well-known structures, materials, or operations are not shown or described in detail to avoid obscuring aspects of the embodiments.