Dynamic, non-intrusive personalization of web services

A system to automatically and dynamically supply personalized communications parameters used for communications between a web service and a source comprising:

• a server computer connected to a computer network;
• a computer readable metadata storage, wherein the server computer is configured for communication with the computer readable metadata storage;
• a configuration interface executed on the server computer, which is used by sources to set up communications parameters to be applied automatically to messages between client applications and associated Web services;
• a service proxy executed on the server computer, wherein the service proxy manages applying communications parameters to messages communicated across the computer network between one or more client applications and one or more Web services;
• wherein client communications parameters are stored by:
• receiving a client-specified communications parameters configuration through the configuration interface,
• storing each configuration of client-specified communications parameters as an associated subscriber profile in the computer readable metadata storage;
• storing Web service provider configured information as at least one service profile in the computer readable metadata storage accessible to the service proxy;
• utilizing the service proxy to apply particular communications parameters to client application messages using the service proxy by:
• receiving a client application incoming message, wherein the client application incoming message comprises a header having context information, and a body having a corresponding Web service request;
• reading the context information from the client application incoming message;
• utilizing the context information read from the client application incoming message to retrieve a selected subscriber profile from the computer readable metadata storage;
• utilizing the context information read from the client application incoming message to retrieve a selected service profile from the computer readable metadata storage;
• applying the particular communications parameters determined from the retrieved subscriber profile and from the retrieved service profile to transform the incoming message to personalize the client's web service request, and
• forwarding the client's personalized web service request to the web service end point of the associated Web service by invoking the Web service to execute the request contained in that personalized client application message.