Consumer care packaging

A package for a consumer composition, the package comprising a container containing a consumer composition, the container having a base for standing the package on a surface, a body portion above the base, a neck portion above the body portion, and a dispensing head above the neck portion, the body portion being aligned along a first axis and the neck portion being aligned along a second axis which is inclined to the first axis so that the dispensing head is directed upwardly and laterally towards a front surface of the container, the neck portion and the dispensing head having an exterior periphery which is not equal to that of the body portion, wherein when the package is upright and standing on the base, the centre of gravity of the package lies within an area defined by a peripheral edge of the base;

• wherein the container further comprises a rear surface opposite the front surface, the rear surface being continuously convex from the base to a top edge of the neck portion;
• and
• wherein the cross-sectional area of the container progressively decreases from the base to the top edge of the neck portion.