Delivering content by predicting predetermined routes using wireless networks

A system comprising:

• one or more processors;
• memory coupled to the one or more processors and configured to store instructions, which, when executed by the one or more processors, causes the processors to perform operations comprising:
• receiving, as part of a request made by a mobile device, data identifying a wireless network that is i) associated with a moving object in which the mobile device is located and ii) in communication with the mobile device;
• transmitting, to a database, the data identifying the wireless network;
• receiving a predetermined route from the database, wherein the database stores an association between the predetermined route and the data identifying the wireless network,
• wherein the predetermined route is an established path to be travelled by the moving object;
• determining that the mobile device is moving along the predetermined route based on the data, including
• calculating a first location and a first direction of the moving object based on the predetermined route and a time received from the mobile device;
• determining a second location and a second direction of the mobile device based on sensor data and the time received from the mobile device;
• and
• establishing the mobile device is moving along a same path as the moving object based on at least one of the first location and the second location or the first direction and the second direction;
• generating content based at least on the predetermined route;
• and
• sending the content to the mobile device.

A computer-readable storage device having instructions stored thereon, which, when executed by a processor, cause the processor to perform operations comprising:

• receiving, as part of a request made by a mobile device, data identifying a wireless network that is i) associated with a moving object in which the mobile device is located and ii) in communication with the mobile device;
• transmitting, to a database, the data identifying the wireless network;
• receiving a predetermined route from the database, wherein the database stores an association between the predetermined route and the data identifying the wireless network,
• wherein the predetermined route is an established path to be travelled by the moving object;
• determining that the mobile device is moving along the predetermined route based on the data, including
• calculating a first location and a first direction of the moving object based on the predetermined route and a time received from the mobile device;
• determining a second location and a second direction of the mobile device based on sensor data and the time received from the mobile device;
• and
• establishing the mobile device is moving along a same path as the moving object based on at least one of the first location and the second location or the first direction and the second direction;
• generating content based at least on the predetermined route;
• and
• sending the content to the mobile device.