Feedback loop for consumer transactions

Computer-readable hardware devices having embodied thereon computer-useable instructions that, when executed by a computing device, the computing device having a processor and a data store, implement a method for facilitating verification or feedback by examining consumer transactions described in a receipt, the method comprising:

• a. capturing an image of a receipt relating to a transaction between a vendor and a customer, the receipt comprising a set of transaction-related data, wherein the set of transaction-related data comprises one or more of vendor information, a date of the transaction, a time of the transaction, a customer rewards identification, a descriptor for one or more purchased items, a sale price for one or more purchased items, a discount price associated with one or more purchased items, a Universal Product Code (UPC) for one or more of purchased items, a savings code for one or more purchased items, or a transaction reference ID;
• b. translating portions of the image into text-based machine-editable data;
• c. determining utilizing the processor of the computing device relevant transaction data from the text-based machine-editable data, the relevant transaction data comprising data useable by one or more applications, the determination of relevant transaction data dependent upon an identity of the one or more applications
• d. storing the relevant transaction data to the data store, the data store storing the relevant transaction data and customer profile information, the customer profile information including at least demographic data, shopping preferences, and one or more transaction histories;
• and
• e. communicating the relevant transaction data and the customer profile information to the one or more applications.

Computer-readable hardware devices having embodied thereon computer-useable instructions that, when executed by a computing device having a processor and a data store, implement a method for facilitating mobile verification or feedback by examining consumer transactions described in an electronic record, the method comprising:

• k. receiving at a point-of-sale a transaction reference ID that relates to a transaction between a vendor and a customer;
• I. employing at the point-of-sale the transaction reference ID for accessing an electronic record associated with the transaction, wherein the electronic record is included in a vendor data store maintained by the vendor, and wherein the electronic record comprises a set of transaction-related data;
• m. identifying utilizing the processor of the computing device relevant transaction data from the set of transaction-related data, the relevant transaction data comprising data useable by one or more applications residing on one or more components, the identification of the relevant transaction data dependent upon an identity of the one or more applications;
• n. storing the relevant transaction data to the data store, the data store comprising the relevant transaction data and customer profile information;
• and
• o. transmitting the relevant transaction data and the customer profile information to at least one of the one or more components, the one or more components including:
• i. a ranking component that updates a veracity score associated with the customer, the veracity score indicating a tendency of the customer to fulfill shopping objectives as evidenced by the relevant transaction data,
• ii. a promotion component that verifies, using the relevant transaction data, that an engagement-based incentive associated with the customer profile information has been satisfied,
• iii. a classification component that determines a relevance of an advertisement based upon a transaction history of the customer and the relevant transaction data,
• iv. a selection component that selects an advertisement based upon an attribute associated with the customer profile information and the relevant transaction data, or
• v. a personal finance component that utilizes relevant transaction data to track personal finances of the customer.