Video recording and reproducing apparatus and method for controlling the same

A video recording and reproducing apparatus capable of obtaining video content data, recording the video content data in a recording unit, and executing an up-converting process on the recorded video content data into a high quality image by taking more time than actual time of the video content data, the video recording and reproducing apparatus comprising:

• a selecting unit configured to select video content data;
• a retrieving unit configured to retrieve specification information including at least either one of information related to the number of pixels and information related to aspect ratio for the video content data selected by the selecting unit;
• a determining unit configured to determine whether or not to execute an up-converting process on the video content data in accordance with the specification information retrieved by the retrieving unit;
• a generating unit configured to generate a setting screen that enables a user to select execution or non-execution of the up-converting process on the video content data with regard to the video content data on which the up-converting process is determined by the determining unit to be executed;
• and
• a calculating unit configured to calculate an estimated length of time required for the up-converting process on the video content data on which the up-converting process is determined by the determining unit to be executed,
• wherein the calculating unit is configured to, when the video content data selected by the selecting unit is video content data to be up-converted, calculate the estimated length of time required for the up-converting process of the selected video content data on the basis of the specification information for the video content data and time information for the video content data.