A method of lifting color of keratinous substrates, comprising applying onto the keratinous substrates a ready-to-use aqueous composition containing, in a cosmetically acceptable medium:
- a) from about 0.1 to about 20% by weight of at least one fatty quaternary amine compound containing from 6 to 22 carbon atoms and an anion chosen from chloride, ethosulfate, and methosulfate;
- b) from about 1 to about 20% by weight of at least one nonionic surfactant having an HLB of at least about 8;
- c) from about 0.5 to about 20% by weight of at least one compound chosen from an alkyl ether carboxylic acid and a fatty acid having from 6 to 40 carbon atoms;
- d) from about 0.1 to about 20% by weight of at least one oxidizing agent;
- e) from about 0.1 to about 10% by weight of at least one thickening agent;
- f) from about 1 to about 10% by weight of at least one alkaline agent chosen from organic amines, organic amine salts, ammonium salts, alkali metal phosphates, alkali metal carbonates and alkali metal carboxylates;
- g) at least one fatty substance other than a fatty acid;
- and
- h) from about 0.5 to about 30% by weight of at least one salt chosen from halides, sulfates, phosphates, lactates, acetates, glycinates, aspartates, nitrates, perchlorates, carbonates, hydrogen carbonates, silicates, borates, and carboxylates;
- all weights being based on the weight of the composition.