# US 8,751,917 B2 · Social context for a page containing content from a global community

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- Number: US 8,751,917 B2
- Document ID: US8751917B2
- Status: Granted
- Kind: B2
- Application number: 13/308,215
- Filed: 2011-11-30
- Published: 2013-05-30
- Granted: 2014-06-10
- Earliest claimed: 2011-11-30
- Assignees: Facebook, Inc.
- Applicants: Rohit Dhawan; Yuankai Ge; Jeffrey Andrew Kanter
- Inventors: Rohit Dhawan; Yuankai Ge; Jeffrey Andrew Kanter
- Web page: https://patentgrep.com/patent/US8751917B2

## CPC

- G06Q 10/101: Collaborative creation, e.g. joint development of products or services
- G06Q 30/0278: {Product appraisal}
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR

## Abstract

Posts are ranked for display on a page in a social network environment based on interaction and user score signals associated with the post and a viewing user. The signals for each of the posts are scored, and a ranking score for each post is determined. The posts are ranked in an order for display based on the ranking score and displayed for the viewing user on the page. Posts submitted by other users who have established connections with the viewing user are also filtered for display in a social box on the page.

## Claims

### Claim 1

A method comprising:
receiving a request to display a page to a first user of a plurality of users of the social networking system;
determining an interaction score for each of a plurality of posts associated with the page, the interaction score for a post based on one or more interactions with the post by a plurality of users that includes one or more other users of the social networking system who are not connected to the first user in the social networking system;
determining a user score for each of the plurality of posts with respect to the first user, wherein the user score is determined based on at least one of: the first user's history of actions associated with the page, and one or more similarities between the first user and a posting user;
ranking each of the plurality of posts based on the interaction score and the user score; and
sending the page including a subset of the plurality of posts selected according to the ranking for display to the first user.

### Claim 2 (depends on 1)

The method of claim 1, wherein the interaction score is determined based on a number of comments contributed by the plurality of users and associated with each of the plurality of posts.

### Claim 3 (depends on 1)

The method of claim 1, wherein the interaction score is determined based on a number of likes associated with each of the plurality of posts.

### Claim 4 (depends on 1)

The method of claim 1, wherein the interaction score is determined based on a timing of each of the plurality of posts.

### Claim 5 (depends on 1)

The method of claim 1, wherein the interaction score is determined based on a frequency of visits to the page by a posting user.

### Claim 6 (depends on 1)

The method of claim 1, wherein the interaction score is determined based on a number of actions by the posting user on the page.

### Claim 7 (depends on 1)

The method of claim 1, wherein the user score is determined based on a preferred language of the first user.

### Claim 8 (depends on 1)

The method of claim 1, wherein the user score is determined based on a number of visits by the first user to the page.

### Claim 9 (depends on 1)

The method of claim 1, wherein the user score is determined based on common likes shared between the first user and a posting user.

### Claim 10 (depends on 1)

The method of claim 1, further comprising determining a subset of the plurality of posts submitted by one or more users who have an established connection with the first user.

### Claim 11 (depends on 10)

The method of claim 10, further comprising displaying the subset of the plurality of posts on a separate wall on the page.

### Claim 12 (depends on 10)

The method of claim 10, wherein the one or more users have an established connection with the page.

### Claim 13 (depends on 12)

The method of claim 12, further comprising displaying a name and a picture for each of the one or more users who have an established connection with the first user and the page.

### Claim 14

A computer comprising a non-transitory computer-readable storage medium containing computer program code for:
receiving a request to display a page to a first user of a plurality of users of the social networking system;
determining an interaction score for each of a plurality of posts associated with the page, the interaction score for a post based on one or more interactions with the post by a plurality of users that includes one or more other users of the social networking system who are not connected to the first user in the social networking system;
determining a user score for each of the plurality of posts with respect to the first user, wherein the user score is determined based on at least one of: the first user's history of actions associated with the page, and one or more similarities between the first user and a posting user;
ranking each of the plurality of posts based on the interaction score and the user score; and
sending the page including a subset of the plurality of posts selected according to the ranking for display to the first user.

### Claim 15 (depends on 14)

The computer program product of claim 14, wherein the interaction score is determined based on a number of comments contributed by the plurality of users and associated with each of the plurality of posts.

### Claim 16 (depends on 14)

The computer program product of claim 14, wherein the interaction score is determined based on a number of likes associated with each of the plurality of posts.

### Claim 17 (depends on 14)

The computer program product of claim 14, wherein the interaction score is determined based on a timing of each of the plurality of posts.

### Claim 18 (depends on 14)

The computer program product of claim 14, wherein the interaction score is determined based on a frequency of visits to the page by a posting user.

### Claim 19 (depends on 14)

The computer program product of claim 14, wherein the interaction score is determined based on a number of actions by the posting user on the page.

### Claim 20 (depends on 14)

The computer program product of claim 14, wherein the user score is determined based on a preferred language of the first user.

### Claim 21 (depends on 14)

The computer program product of claim 14, wherein the user score is determined based on a number of visits by the first user to the page.

### Claim 22 (depends on 14)

The computer program product of claim 14, further comprising determining a subset of the plurality of posts submitted by one or more users who have an established connection with the first user.

### Claim 23 (depends on 14)

The computer program product of claim 14, further comprising displaying the subset of the plurality of posts on a separate wall on the page.

### Claim 24 (depends on 14)

The computer program product of claim 14, wherein the one or more users have an established connection with the page.

### Claim 25 (depends on 14)

The computer program product of claim 14, further comprising displaying a name and a picture for each of the one or more users who have an established connection with the first user and the page.

### Claim 26

A method comprising:
receiving a request to display a page to a first user of a plurality of users of the social networking system;
receiving a first plurality of posts for display on the page;
determining an interaction score for each of a plurality of posts associated with the page, the interaction score for a post based on one or more interactions with the post by a plurality of users that includes one or more other users of the social networking system who are not connected to the first user in the social networking system;
determining a user score for each of the plurality of posts with respect to the first user, wherein the user score is determined based on at least one of: the first user's history of actions associated with the page, and one or more similarities between the first user and a posting user;
ranking each of the plurality of posts based on the interaction score and the user score;
determining a second set of posts comprising posts associated with the page and submitted by other users who have an established connection with the first user;
sending the page including a subset of the plurality of posts selected according to the ranking and the second set of posts for display to the first user.

### Claim 27 (depends on 26)

The method of claim 26, wherein the second set of posts is displayed in a social box separately from the first plurality of posts on the page.