US 8,713,601 B2 · System and method for content delivery

Abstract

Systems and methods of content delivery are provided. A particular content delivery system includes a gateway to deliver content to an end user device. The particular content delivery system also includes a content delivery module to deliver content to the gateway for display on the end user device. The particular content delivery module also includes a management controller. The particular content delivery system also includes an out-of-band signaling controller which receives input from the management controller and provides signaling to control the gateway.

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Claims20

Dependent claims

An out-of-band signaling controller comprising:

a processor;
and
a memory accessible to the processor, the memory including instructions executable by the processor to:
receive end user profile information;
send first signaling to a content delivery module to send master content and supplemental content to a media access gateway based on the first signaling, wherein the first signaling controls selection of first content to be sent to the media access gateway, and wherein the first content includes the master content and the supplemental content;
send second signaling to the media access gateway to send the master content and the supplemental content to end user devices based on the second signaling, wherein the second signaling controls selection of second content from the first content to be sent from the media access gateway to the end user devices, and wherein the second content includes the master content and the supplemental content;
and
send third signaling to a particular end user device of the end user devices to control display of the master content and the supplemental content at the particular end user device, wherein the third signaling controls selection of the master content and the supplemental content from the second content to be displayed at the particular end user device, and wherein the end user profile information is associated with a user of the particular end user device,
wherein the first signaling, the second signaling, and the third signaling are sent out-of-band from delivery of the master content and the supplemental content,
wherein the third signaling is sent to the particular end user device via a cellular network, and
wherein the master content and the supplemental content are sent to the particular end user device via the media access gateway using a wide area network when the particular end user device is within range of the wide area network.

8 more elements

A method comprising:

receiving end user profile information at an out-of-band signaling controller;
sending first signaling to a content delivery module to send master content and supplemental content to a media access gateway based on the first signaling, wherein the first signaling controls selection of first content to be sent to the media access gateway and, wherein the first content includes the master content and the supplemental content;
sending second signaling to the media access gateway to send the master content and the supplemental content to end user devices based on the second signaling, wherein the second signaling controls selection of second content from the first content to be sent from the media access gateway to the end user devices, and wherein the second content includes the master content and the supplemental content;
and
sending third signaling to a particular end user device of the end user devices to control display of the master content and the supplemental content at the particular end user device, wherein the third signaling controls selection of the master content and the supplemental content from the second content to be displayed at the particular end user device, and wherein the end user profile information is associated with a user of the particular end user device,
wherein the first signaling, the second signaling, and the third signaling are sent out-of-band from delivery of the master content and the supplemental content,
wherein the third signaling is sent to the particular end user device via a cellular network, and
wherein the master content and the supplemental content are sent to the particular end user device via the media access gateway using a wide area network when the particular end user device is within range of the wide area network.

5 more elements

A computer readable storage device storing instructions that when executed by a processor cause the processor to perform operations comprising:

receiving end user profile information at an out-of-band signaling controller;
sending first signaling to a content delivery module to send master content and supplemental content to a media access gateway based on the first signaling, wherein the first signaling controls selection of first content to be sent to the media access gateway, and wherein the first content includes the master content and the supplemental content;
sending second signaling to the media access gateway to send the master content and the supplemental content to end user devices based on the second signaling, wherein the second signaling controls selection of second content from the first content to be sent from the media access gateway to the end user devices, and wherein the second content includes the master content and the supplemental content;
and
sending third signaling to a particular end user device of the end user devices to control display of the master content and the supplemental content at the particular end user device, wherein the third signaling controls selection of the master content and the supplemental content from the second content to be displayed at the particular end user device, and wherein the end user profile information is associated with a user of the particular end user device,
wherein the first signaling, the second signaling, and the third signaling are sent out-of-band from delivery of the master content and the supplemental content,
wherein the third signaling is sent to the particular end user device via a cellular network, and
wherein the master content and the supplemental content are sent to the particular end user device via the media access gateway using a wide area network when the particular end user device is within range of the wide area network.

5 more elements

Dependencies are inferred from the claim text.

Description8,259 words

Summary90 words

#The present disclosure is generally related to a content delivery system and methods.

#Content delivery systems for delivery of video provide for insertion of advertising into the master content before viewing by a user. Advertising slots may be made available, for example, to local advertisers and inserted at a local level into nationally broadcast television programming. It would be advantageous to provide for improvements in insertion of advertisements and other content in video viewed by users as well as providing other improvements in delivery of video content to the users.

Brief description of the drawings9 figures

#FIG. 1 is a block diagram of a first particular embodiment of a content delivery system.

#FIG. 2 is a block diagram of a second particular embodiment of a content delivery system.

#FIG. 3 is a block diagram of a third particular embodiment of a content delivery system.

Detailed description8,036 words

#A particular content delivery system includes a gateway to deliver content to an end user device. The particular content delivery system also includes a content delivery module to deliver content to the gateway for display on the end user device. The particular content delivery module also includes a management controller. The particular content delivery system also includes an out-of-band signaling controller which receives input from the management controller and provides signaling to control the gateway.

#A second particular embodiment includes a gateway. The gateway includes a first interface to receive master content and supplemental content. The gateway also includes a second interface to receive control signals from an out-of-band signaling controller. The gateway also includes a third interface to deliver the master content to an end user device and to deliver supplemental content, under control of the control signals, to the end user device.

#A third particular embodiment includes an out-of-band signaling controller. The out-of-band signaling controller includes a processor. The out-of-band signaling controller also includes a memory accessible to the processor. The memory includes instructions executable by the processor to receive end user profile information, to signal a content delivery module to deliver supplemental content for display at end user devices, to control display of the supplemental content at the end user devices based on the end user profile information. The display of the supplemental content is controlled using the signals sent out-of-band from the delivery of the supplemental content.

Facts

Application

12/272,584Filed 17 Nov 2008

Published

US 2010/0125868 A120 May 2010

Granted

29 Apr 2014

Term ends

16 Sep 2030

Estimated · how

20 years from earliest known nonprovisional domestic filing plus recorded patent term adjustment, including 668 days of adjustment. Maintenance-fee lapses, terminal disclaimers and statutory extensions have not been checked. The continuity chain may be incomplete; this is not an enforceability determination.

Classification6 codes

H04L 65/611
For supporting one-way streaming services, e.g. Internet radio: for multicast or broadcast
H04N 21/41407
Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance: embedded in a portable device, e.g. video client on a mobile…
H04N 21/6131
Specially adapted to the downstream path of the transmission network: involving transmission via a mobile phone network
H04N 21/6338
Control signals issued by server directed to the network components or client: directed to network

Timeline

17 Nov 2008Application filedUS 12/272,584
17 Nov 2008Assigned to At&T Intellectual Property I, L.P.assignment of assignor's interest
20 May 2010PublishedUS 2010/0125868 A1
29 Apr 2014GrantedUS 8,713,601 B2
12 Oct 2026TodayWithin its term
16 Sep 2030Term endsEstimated, includes 668 days of adjustment

System and method for content delivery

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System and method for content delivery

Life of this patent

Life of this patent

Abstract

Drawings

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Claims20

Description8,259 words

Drawings

Classification6 codes

Life of this patent

Description8,259 words