System and method for providing a user terminal with supplemental information to a search result

Apparatus comprising at least one non-transitory computer readable medium encoded with instructions which when loaded on at least one computer, establish processes for providing a user terminal with supplemental information to a search result, the processes including:

• receiving a search request from the user terminal, the search request including a geographic location for the user terminal, a time associated with the search request, and a query;
• communicating a set of search results to the user terminal, the set of search results including search results that include identifying information of at least a first business and a second business;
• determining that the first business and the second business are participating businesses by searching the search results for the identifying information;
• providing an electronic notification of the search request to at least the first business and the second business;
• receiving, from the first business, supplemental information associated with the first business responsive to the notification;
• and
• communicating the supplemental information to the user terminal and at least the second business.

A system for providing a user terminal with supplemental information to a search result, the system comprising:

• a processor;
• and
• a memory storing instructions executable by the processor to perform processes that include:
• receiving a search request from the user terminal, the search request including a geographic location for the user terminal, a time associated with the search request, and a query;
• communicating a set of search results to the user terminal, the set of search results including search results that include identifying information of at least a first business and a second business;
• determining that the first business and the second business are participating businesses by searching the search results for the identifying information;
• providing an electronic notification of the search request to at least the first business and the second business;
• receiving, from the first business, supplemental information associated with the first business responsive to the notification;
• and
• communicating the supplemental information to the user terminal and at least the second business.