Transaction product with electrical circuit

A stored-value card comprising:

• means for substantially enclosing a plurality of light sources, the means for substantially enclosing including an internal wall extending between each of the plurality of light sources, wherein:
• the means for enclosing includes a primary panel defining means for allowing passage of light from the plurality of light sources to the bearer external to the means for substantially enclosing, the internal wall is one of a plurality of internal walls defining means for surrounding individual ones of the plurality of light sources to decrease an amount of light from one of the plurality of light sources extending to another one of the plurality of light sources, and each of the plurality of internal walls directly contacts the primary panel;
• machine readable means for linking the stored-value product with an account having a value associated therewith such that the stored-value product can be used as payment toward a purchase of one or more of goods and services, the machine readable means for linking being statically coupled with the means for substantially enclosing;
• and
• means for absorbing light emitted from the plurality of light sources, wherein the means for absorbing light is formed separately from the means for enclosing and is positioned between each of the plurality of light sources to further decrease the amount of light from one of the plurality of light sources extending to another one of the plurality of light sources.

A method of encouraging purchase and facilitating use of a stored-value card linked to a financial account, the method comprising:

• displaying the stored-value card to a potential consumer, wherein the stored-value card includes:
• a light assembly including a plurality of lights configured to be illuminated in a series, an enclosure including internal walls defining internal chambers of the enclosure, wherein at least one of the plurality of lights is positioned within each of the internal chambers of the enclosure such that at least one of the plurality of lights is physically separated and walled off from other ones of the plurality of lights, blocking panels formed separately from the enclosure and positioned between ones of the plurality of lights physically separated and walled off from one another to decrease an amount of illumination transmitted between the ones of the plurality of lights physically separated and walled off from one another, and a machine readable activation area statically coupled to the enclosure and linking the stored-value card to the financial account having a value associated therewith, the value being available toward a price of a purchase of one or more of goods and services;
• using a point-of-sale terminal to identify the financial account by reading the machine readable activation area coupled to the enclosure;
• using the point-of-sale terminal to activate the financial account linked to the stored-value card, wherein following activation of the financial account, the stored-value card is operable as payment toward the price of the purchase through deduction of value from the financial account linked to the stored-value card, and the stored-value card is only operable as payment after the financial account linked to the stored-value card has been activated.