Method, medium, and system for an augmented reality retail application

A method of facilitating an augmented reality presentation of retail products, the method being implemented on a device that includes one or more processors executing one or more computer program modules corresponding to an augmented reality application which, when executed, perform the method, the method comprising:

• receiving, by the augmented reality application from an image capture unit, an image of a retail item;
• detecting, by the augmented reality application, a triggering feature in the image;
• determining, by the augmented reality application, an in-store location of the device in response to detecting the triggering feature;
• determining, by the augmented reality application, a retail product type associated with the in-store location;
• determining, by the augmented reality application, augmented reality content to be presented based on the retail product type, where the augmented reality content is three-dimensional;
• simultaneously presenting, by the augmented reality application on a display of the device, the image and the augmented reality content overlaid on the image;
• determining, by the augmented reality application, that a user account associated with viewing of the presentation of the augmented reality content satisfies a threshold number of views of presentations of content relating to a retailer;
• and
• presenting, by the augmented reality application, a promotion associated with the retailer based on the determination that the user account satisfies the threshold number.

A non-transitory computer-readable medium having one or more instructions corresponding to an augmented reality application that, when executed by one or more processors, cause the one or more processors to:

• receive, by the augmented reality application from an image capture unit communicatively coupled to the one or more processors, an image of a retail item,
• detect, by the augmented reality application, a triggering feature in the image, wherein the triggering feature includes a depiction of a retail product, a unique identifier corresponding to the retail product, or text describing the retail product,
• determine, by the augmented reality application, the retail product based on the triggering feature,
• simultaneously present, by the augmented reality application, the image and a three-dimensional multimedia demonstration overlaid on the image and relating to the retail product based on the determination of the retail product,
• receive, by the augmented reality application, a touch input during the presentation of the multimedia demonstration,
• presenting information about the retail product based on the touch input,
• determine, by the augmented reality application, that a user account associated with viewing of the presentation of the information satisfies a threshold number of views of presentations of retail products associated with a retailer, and
• present, by the augmented reality application, a promotion associated with the retailer based on the determination that the user account satisfies the threshold number.

A non-transitory computer-readable medium having one or more instructions corresponding to an augmented reality application that, when executed by one or more processors, cause the one or more processors to:

• receive, by the augmented reality application from an image capture unit communicatively coupled to the one or more processors, an image of a retail item,
• detect, by the augmented reality application, a triggering feature in the image,
• determine, by the augmented reality application, an in-store location of a device having the one or more processors in response to detecting the triggering feature,
• determine, by the augmented reality application, a retail product type associated with the in-store location,
• determine, by the augmented reality application, augmented reality content to be presented based on the retail product type, where the augmented reality content is three-dimensional,
• simultaneously present, by the augmented reality application on a display communicatively coupled to the one or more processors, the image and the augmented reality content overlaid on the image,
• determine, by the augmented reality application, that a user account associated with viewing of the presentation of the augmented reality content satisfies a threshold number of views of presentations of content relating to a retailer, and
• present, by the augmented reality application, a promotion associated with the retailer based on the determination that the user account satisfies the threshold number.