Systems, methods, and apparatus for receiving promotion information by a mobile device

A mobile device for receiving a promotion, the mobile device comprising:

• at least one input device operable to receive an information carrying tone output by a tone transmission device, the information carrying tone comprising at least one location identifier associated with stored promotion information for the promotion;
• at least one network interface operable to receive and transmit data over a network;
• and
• at least one processor operable to execute computer-executable instructions to:
• receive the information carrying tone from the tone transmission device;
• process the information carrying tone to extract the at least one location identifier;
• direct transmission, to an information source via the at least one network interface and based at least in part upon the at least one location identifier, of an indication responsive to receiving the information carrying tone;
• direct transmission, to the information source via the at least one network interface, of confirmation data indicating that an operator of the mobile device has perceived selected content associated with an event tied to the promotion, wherein the confirmation data facilitates the activation of the promotion, and the confirmation data comprises a unique code or identifier,
• wherein the promotion is received by the mobile device based at least in part upon the information source processing the indication and the confirmation data.

A computer program product for processing promotion information, comprising a computer usable medium having a computer readable program code embodied therein, the computer readable code adapted to be executed by one or more processors to:

• receive an information carrying tone at a mobile device from a tone transmission device, wherein the information carrying tone comprises at least one location identifier associated with stored promotion information for a promotion;
• process the information carrying tone to extract the at least one location identifier;
• transmit, to an information source utilizing the extracted at least one location identifier, an indication responsive to receiving the information carrying tone;
• transmit, to the information source, confirmation data indicating that an operator of the mobile device has perceived selected content associated with an event tied to the promotion, wherein the confirmation data facilitates the activation of the promotion, and the confirmation data comprises a unique code or identifier;
• and
• receiving, based at least in part upon the information source processing the indication and the confirmation data, the promotion.