System and method of selective channel or advertising delivery
AssigneeAT&T Intellectual Property I, L.P.
InventorsDean Debois, James D. Huffman, Frank Coppa
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Abstract
A system that incorporates teachings of the present disclosure may include, for example, a network device having a controller programmed to store a subscriber selectable preference for advertisements and for video channel distribution to send to a set top box (STB) and receive a signal from a broadcast stream indicating the location for insertion of an advertisement based on the subscriber selectable preference. Other embodiments are disclosed.
Claims20
A tangible computer readable storage device in a set top box, comprising computer instructions which, when executed by a processor, cause the processor to perform operations comprising:
- presenting a graphical user interface enabling selectable advertisement preferences and selectable channel distribution service preferences for delivery to the set top box, wherein storage of portions of the selectable advertisement preferences and the selectable channel distribution service preferences is initiated responsive to detected selections from the graphical user interface;
- enabling presentation of an advertisement or a media channel responsive to a detected unicast signal;
- and
- initiating storage of the selections on a billing server.
A set top box comprising:
- a memory to store instructions;
- and
- a controller coupled to the memory, wherein responsive to executing the instructions, the controller performs operations comprising:
- receiving subscriber selectable internet protocol television channel distribution service selections selected from a channel service catalog for delivery of a plurality of individually selected video channels to the set top box;
- receiving subscriber selectable advertisements or subscriber selectable advertisement preferences;
- initiating storage of identifiers corresponding to the plurality of individually selected video channels at an internet protocol television billing system and an internet protocol television subscriber management system in response to receiving the subscriber selectable internet protocol television channel distribution service selections;
- initiating storage of the subscriber selectable advertisements or the subscriber selectable advertisement preferences on a billing server;
- and
- receiving the plurality of individually selected video channels.
A network device comprising:
- a memory to store instructions;
- and
- a controller coupled to the memory, wherein responsive to executing the instructions, the controller performs operations comprising:
- storing a subscriber selectable preference for advertisements, a subscriber selectable preference for video channels used for selecting advertisements, or a subscriber selectable preference for video channel distribution to send to a set top box in an internet protocol television network;
- storing the subscriber selectable preference for advertisements and the subscriber selectable preference for video channels on a billing server;
- and
- receiving a signal from a broadcast stream indicating a location for insertion of an advertisement based on the subscriber selectable preference for advertisements and the subscriber selectable preference for video channels.
Dependencies are inferred from the claim text.