An information providing apparatus for providing related information associated with a content, connected with an information receiving apparatus for receiving the content from a content folder through a communication network, where a link mode or a no link mode specifying a link condition between the received content and the received related information is selected by the information receiving apparatus, the information providing apparatus comprising:
- a related information storage portion to store the related information in association with the content, the related information being program information corresponding to attributes of the content;
- a first related information request receiving portion configured:
- (1), when the link condition is switched to the link mode by the information receiving apparatus, to receive a related information request for requesting transmission of the related information together with content designation information designating the content to be received by the information receiving apparatus, and
- (2), when the content to be received by the information receiving apparatus is switched in the link mode, to receive the related information request together with content designation information designating the switched-to content, after the switching, from the information receiving apparatus;
- a first related information extracting portion to extract the related information corresponding to the content designated by the content designation information from the related information storage portion;
- and
- a related information transmitting portion to transmit the extracted related information to the information receiving apparatus, so that extracted related information transmitted prior to the information receiving apparatus switching the content to be received in the no link mode is transmitted after the information receiving apparatus switches the content to be received.