Method and system for electronic delivery of incentive information based on user proximity
AssigneeCatalina Marketing Corporation
InventorsGreg Roberts, Scott Wills
Life of this patent
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AssigneeCatalina Marketing Corporation
InventorsGreg Roberts, Scott Wills
Estimating the term…
A method and system for the electronic distribution of product or service promotion information to a mobile user are disclosed. A user may provide profile information to an online promotion service, such as user interests and preferences with respect to products and services as well as other information. The online promotion service may receive location information of point-of-sale facilities associated with particular promotions for products or services. The online promotion service may generate one or more targeted promotions to a mobile user when the user travels within a predetermined distance of an associated point-of-sale facility. A mobile user's location may be identified by a global positioning system and conveyed to the online promotion service. The user location information may be transmitted via a cell phone, a PDA, a pager or other device. This enables the user to take advantage of targeted or requested promotions while the user is within a close proximity to an associated point-of-sale facility.
A system for generating incentive information for a user based on at least user profile information for said user and user location information for said user, said system comprising:
A method of generating incentive information for a user based on at least user profile information for said user and user location information for said user, said method comprising:
A system for providing incentives to users, said system comprising:
A method of providing incentives to users, said method comprising:
Dependencies are inferred from the claim text.