# US 8,543,458 B1 · Methods and systems for facilitating electronic commerce using a child-oriented computer network application

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- Number: US 8,543,458 B1
- Document ID: US8543458B1
- Status: Granted
- Kind: B1
- Application number: 13/465,969
- Filed: 2012-05-07
- Granted: 2013-09-24
- Earliest claimed: 2011-05-05
- Assignees: Saban Digital Studios LLC
- Applicants: Thomas C. Broadhead; Clifford T. Boro; Ryan Bettencourt; Grant Bostrom
- Inventors: Thomas C. Broadhead; Clifford T. Boro; Ryan Bettencourt; Grant Bostrom
- Web page: https://patentgrep.com/patent/US8543458B1

## CPC

- G06Q 30/0257: {User requested}
- G06Q 30/0269: {based on user profile or attribute}
- G09B 7/00: Electrically-operated teaching apparatus or devices working with questions and answers (mechanically operated G09B3/00; computing arrangements G06F)
- H04L 67/1396: specially adapted for monitoring users' activity
- G06Q 30/0241: Advertisements
- G06Q 30/0251: Targeted advertisements
- G06Q 30/0253: {During e-commerce, i.e. online transactions}
- G06Q 30/0255: {based on user history}
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G09B: EDUCATIONAL OR DEMONSTRATION APPLIANCES; APPLIANCES FOR TEACHING, OR COMMUNICATING WITH, THE BLIND, DEAF OR MUTE; MODELS; PLANETARIA; GLOBES; MAPS; DIAGRAMS (devices for psychotechnics or for testing reaction times A61B5/16; games, sports, amusements A63; projectors, projector screens G03B)
- H04L: TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION (arrangements common to telegraphic and telephonic communication H04M)

## Abstract

Methods and systems for facilitating electronic commerce using a child-oriented computer network application are provided. An exemplary system in accordance with the disclosure provides content for rendering on a first device associated with a child and receives, from the first device, an indication of a preference of the child with respect to the content. The system further selects, based at least in part on the preference, first information to be provided to a second device associated with a person having a relationship with the user where the first information relates at least in part to a product available for purchase. Further the system electronically sends the first information to the second device, and receives, from the second device, second information wherein the second information provides an indication of an approval by the person with respect to purchase of the product.

## Claims

### Claim 1

A method, comprising:
providing content for rendering by a first computing device associated with a first user;
receiving, from the first computing device, an indication of a favorable reaction by the first user to the content, the favorable reaction comprising data indicating that the first user has accessed other content related to the content on more than one occasion;
selecting, based at least in part on the favorable reaction, an offer to be provided via a second computing device associated with a second user wherein the offer relates at least in part to a product available for purchase;
electronically sending the offer to the second computing device; and
receiving, from the second computing device, an acceptance of the offer wherein the acceptance includes an indication of an approval by the second user to purchase the product.

### Claim 2 (depends on 1)

The method of claim 1 further including initiating a transaction involving purchase of the product.

### Claim 3 (depends on 1)

The method of claim 1 wherein the offer includes an advertisement selected based at least in part on the favorable reaction.

### Claim 4 (depends on 1)

The method of claim 1, wherein the offer to the second user comprises targeted advertising selected based on an input provided by the first user to an application interface rendered by the first computing device.

### Claim 5 (depends on 1)

The method of claim 1, wherein the second user provides pre-approval to purchase a class of products prior to receiving the favorable reaction.

### Claim 6 (depends on 1)

The method of claim 1, wherein the second user provides pre-approval to purchase products within a defined cost range prior to receiving the favorable reaction.

### Claim 7 (depends on 1)

The method of claim 1, wherein the offer includes data indicative of a level of satisfaction with the product associated with a group of purchasers of the products.

### Claim 8 (depends on 7)

The method of claim 7, wherein the group of purchasers is characterized by at least one of gender and a range of ages.

### Claim 9 (depends on 1)

The method of claim 1, wherein the first user is a child and the second user is a parent.

### Claim 10 (depends on 1)

The method of claim 1 further including sending a message to the first device informing the first user of the acceptance.

### Claim 11

A server system, comprising:
a processor; and
a memory coupled to the processor, said memory containing instructions for execution on the processor to cause the processor to:
provide content for rendering by a first computing device associated with a first user;
receive, from the first computing device, an indication of a favorable reaction by the first user to the content, the favorable reaction comprising data indicating that the first user has accessed other content related to the content on more than one occasion;
select, based at least in part on the favorable reaction, an offer to be provided via a second computing device associated with a second user wherein the offer relates at least in part to a product available for purchase;
electronically send the offer to the second computing device; and
receive, from the second computing device, an acceptance of the offer wherein the acceptance includes an indication of an approval by the second user to purchase the product.

### Claim 12 (depends on 11)

The server system of claim 11 wherein the instruction further include instructions for causing the processor to initiate a transaction involving purchase of the product.

### Claim 13 (depends on 11)

The server system of claim 11 wherein the offer includes an advertisement selected based at least in part on the preference selection information.

### Claim 14 (depends on 11)

The server system of claim 11 wherein the offer to the second user comprises targeted advertising selected based on an input provided by the first user to an application interface rendered by the first computing device.

### Claim 15 (depends on 11)

The server system of claim 11 wherein the second user provides pre-approval to purchase a class of products prior to receiving the favorable reaction.

### Claim 16 (depends on 11)

The server system of claim 11 wherein the second user provides pre-approval to purchase products within a defined cost range prior to receiving the favorable reaction.

### Claim 17 (depends on 11)

The server system of claim 11 wherein the offer includes data indicative of a level of satisfaction with the product associated with a group of purchasers of the products.

### Claim 18 (depends on 17)

The server system of claim 17 wherein the group of purchasers is characterized by at least one of gender and a range of ages.

### Claim 19 (depends on 17)

The server system of claim 17 wherein the first user is a child and the second user is a parent.

### Claim 20 (depends on 11)

The server system of claim 11 wherein the instruction further include instructions for causing the processor to send a message to the first device informing the first user of the acceptance.
