Providing search results based on keyword detection in media content

A method comprising:

• accessing a cookie file from a media receiver via a network, wherein a keyword is selected from the cookie file;
• sending a portion of a stream of media content to the media receiver;
• scanning the portion of the stream of media content to locate the keyword within the portion of the stream of media content;
• identifying one or more additional words that are located within a number of words from a location corresponding to an occurrence of the keyword within the portion of the stream of media content;
• filtering the one or more additional words to exclude at least one black listed word to produce a filtered search set;
• and
• providing a search result in response to locating the keyword within the portion of the stream of media content, wherein the search result is based on an Internet search conducted using the keyword and the filtered search set, and wherein the search result is made accessible via a display device after the portion of the stream of media content is made available via the display device.

A computer-readable storage device storing instructions that, when executed by a processor, cause the processor to perform operations comprising:

• accessing a cookie file from a media device via a network, wherein a keyword is selected from the cookie file;
• scanning a stream of media content to locate the keyword within a portion of the stream of media content;
• identifying one or more additional words that are located within a number of words from a location corresponding to an occurrence of the keyword within the portion of the stream of media content;
• filtering the one or more additional words to exclude at least one black listed word to produce a filtered search set;
• and
• providing a search result in response to locating the keyword within the portion of the stream of media content, the search result based on an Internet search conducted using the keyword and the filtered search set, wherein the search result is made accessible via a display device after the portion of the stream of media content is made available via the display device.

A method comprising:

• accessing a cookie file from a media device via a network, wherein a keyword is selected from the cookie file;
• scanning a portion of a stream of media content to identify the keyword within the portion of the stream of media content;
• identifying one or more additional words that are located within a number of words from a location corresponding to an occurrence of the keyword within the portion of the stream of media content;
• filtering the one or more additional words to exclude black listed words to produce a filtered search set;
• initiating a network search of the keyword and the filtered search set in response to identifying the keyword in the portion of the stream of media content;
• and
• receiving results of the network search, wherein the results of the network search are made accessible after the portion of the stream of media content is made available via a display device.