Methods and systems for improving a search ranking using population information
AssigneeGoogle Inc.
InventorsSimon Tong, Mark Pearson
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Abstract
Systems and methods that improve search rankings for a search query by using data associated with queries related to the search query are described. In one aspect, a search query is received, a population associated with the search query is determined, an article (such as a webpage) associated with the search query is determined, and a ranking score for the article based at least in part on data associated with the population is determined. Algorithms and types of data associated with a population useful in carrying out such systems and methods are described.
Claims20
A method for determining a search ranking score, comprising:
- (a) receiving a search query;
- (b) determining a first population associated with the search query based on at least one sender of the search query;
- (c) determining a first article associated with the search query;
- and
- (d) determining a first ranking score for the first article based at least in part on data associated with the first population.
A system comprising:
- at least one processor;
- and
- a computer readable medium containing program code that when executed causes the at least one processor to perform operations comprising:
- (a) receiving a search query;
- (b) determining a first population associated with the search query based on at least one sender of the search query;
- (c) determining a first article associated with the search query;
- and
- (d) determining a first ranking score for the first article based at least in part on data associated with the first population.
Dependencies are inferred from the claim text.