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AssigneeAmazon Technologies, Inc.
InventorsDilip S. Kumar, David L. Selinger, Michelle K. Anderson, Paat Rusmevichientong
Estimating the term…
A performance analysis system analyzes the performance of affiliate sites that provide links to specific items in an electronic catalog, and identifies catalog items that can be listed by such affiliate sites to improve performance. An association mining component analyzes transaction data attributable to specific categories of affiliate sites to identify items that are frequently purchased in combination by users of such sites. The detected item associations are used to evaluate, for a given affiliate site, whether significant disparities exist between the expected and actual sales quantities of specific items. The results of the analysis are incorporated into affiliate-specific performance reports, which may include specific recommendations for improving performance. The disclosed methods may also be used to analyze the performance of, and provide recommendations to, online sellers within a marketplace or auction system.
A method of analyzing the performance of sellers, the method comprising:
A computer system configured to analyze the performance of sellers that sell items online, said computer system comprising one or more computers, said computer system programmed to implement:
Non-transitory computer storage having stored thereon executable code that directs a computer system to perform a process that comprises:
Dependencies are inferred from the claim text.