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US 8,412,597 B1Granted
System for targeting messages to consumers based on determination of current ownership
OwnerSheila Mixdorf, Curtis DeGroote +2inventors
InventorsSheila Mixdorf, Curtis DeGroote, Scott Davis, Brad Nichols
Life of this patent
Estimating the term…
Abstract
A computer program enabling the determination of an inference related to the purchase of an item by a customer. The program analyzes certain public information relative to an entity's customer database and then calculates an inferred value and assigns it to the relevant customer. The database is then sorted according to certain inferred values and customers are provided specially tailored information.
Claims5
A computer readable medium comprising a software program having:
- a first logical module for enabling a computer to compare a first electronic database comprising a unique identifier for each of a plurality of items and an indication of a time of transfer of ownership of each of said plurality of items to a second electronic database comprising said unique identifier of each said item and an indication of time of registration of each said item;
- a second logical module for enabling a computer to produce a first set of results comprising an inference for each said unique identifier wherein said time of transfer and said time of registration are equivalent;
- and
- a third logical module for computing an ownership timeframe for each of said group of unique identifiers and determining if said ownership timeframe is longer than a preset time,
- wherein if said ownership time frame exceeds said pre-set time frame said software program employs a fourth logic module to identify are replacement item and wherein said first set of results comprises setting a flag to indicate an inference selected from the following group:
- ownership, nonownership, unidentifiable.
3 more elements
Dependencies are inferred from the claim text.