Method and apparatus for message customization

A method comprising:

• receiving a message and one or more message customization indicators, the message being received from a sender device and intended for one or more target devices, and the one or more message customization indicators being received from the sender device and at least one target device of the one or more target devices, a first one of the one or more message customization indicators, received from the sender device, identifying characteristics of the one or more target devices, and a second one of the one or more message customization indicators, received from the at least one target device, identifying characteristics of the sender device;
• receiving a message request from respective ones of the one or more target devices;
• generating, based on the one or more message customization indicators and based on receiving the message request from the respective ones of the one or more target devices, respective output versions of the message for the respective ones of the one or more target devices,
• generating the respective output versions of the message including at least one of:
• changing language of text included in the message for at least another target device of the one or more target devices, or
• forming a summary of a portion of text included in the message for the at least one target device;
• and
• sending, to the respective ones of the one or more target devices, the respective output versions of the message, a displayable text portion, each of the respective output versions of the message, being in a format specified by a respective message customization indicator of the one or more message customization indicators, and the displayable text portion, of at least one of the respective output versions of the message, being in a format that differs from a format of the displayable text portion of at least another one of the respective output versions of the message.

A memory device comprising:

• a plurality of instructions which, when executed by a processor, cause the processor to:
• receive a message and one or more message customization indicators, the message being received from a sender and intended for one or more target recipients, and the one or more message customization indicators being received from the sender and a target recipient of the one or more target recipients, a first one of the one or more message customization indicators, received from the sender, identifying characteristics of the one or more target recipients, and a second one of the one or more message customization indicators, received from the target recipient, identifying characteristics of the sender;
• receive a message request from respective ones of the one or more target recipients;
• generate, based on the one or more message customization indicators and based on receiving the message request from the respective ones of the one or more target devices, respective output versions of the message for the respective ones of the one or more target devices,
• one or more instructions, of the plurality of instructions, to generate the respective output versions of the message including:
• one or more instructions to change language of text included in the message for at least another target device of the one or more target devices, and
• one or more instructions to form a summary of a portion of text included in the message for the at least one target device;
• and
• send, to the respective ones of the one or more target recipients, the respective output versions of the message, each of the respective output versions of the message including a displayable text portion comprising a visual appearance in a format specified by a respective message customization indicator of the one or more message customization indicators, and the displayable text portion of at least one of the respective output versions of the message comprising a visual appearance that is different from a visual appearance of the displayable text portion of another one of the respective output versions of the message.