Method for producing programming elements for broadcast stations

A computer assisted method using a software program with an integrated sales module, an integrated traffic module, and an integrated production module for tracking and storing order information, and for producing a video or audio recorded announcement for a broadcast station using the order information, the computer assisted method comprising:

• a. generating an order in a database on at least one computer to produce a recorded announcement by a salesman using the order information and the integrated sales module on the software program at the broadcast station with a script and traffic instructions;
• wherein the script comprises audio instructions and copy;
• wherein the software program flirt her comprises an import function and an audio function;
• b. importing the copy into the order using the import function on the software program;
• c. storing the script and the order using the software program at a first location in the database by the salesman;
• d. retrieving the order from the database by a traffic director using the integrated traffic module on the software program for scheduling at the broadcast station using the traffic instructions, and assigning a cart number and storing the script and the assigned cart number at a second location in the database;
• e. retrieving the stored script, the order and the assigned cart number from the second location by a producer using the integrated production module on the software program at the broadcast station,
• f. the producer locating audio instructions, copy, or combinations thereof required in the script, importing audio to the database using the audio function, forming a stored recorded announcement at a third location with the order in the database;
• and
• g. retrieving the stored recorded announcement for use by the broadcast station, forming the programming element.