Hook and loop fastening strap and assembly

A hook and loop fastener assembly for securing one or more objects adjacent a base, said assembly comprising:

• a base comprising an upper surface, at least a portion of said upper surface defining one of a field of hooks or loop material;
• and
• a strap for securing one or more objects adjacent said base, said strap being separately formed from said base, said strap comprising:
• an upper surface;
• a lower surface opposite said upper surface, at least a portion of said lower surface comprising one of loop material or a field of hooks for engaging said hooks or said loop material, respectively, of said base;
• an anchor end;
• an engaging end;
• and
• an elongated body extending between said anchor end and said engaging end;
• wherein:
• said elongated body defines a slit, said slit having two ends and an intermediate portion between said ends of said slit, said ends of said slit being disposed toward said anchor end relative to said intermediate portion along a longitudinal axis of said elongated body;
• said elongated body comprises:
• a tongue disposed between said ends of said slit and said intermediate portion of said slit, at least a portion of said lower surface of said tongue comprising one of loop material or a field of hooks adapted for engaging said hooks or said loop material, respectively, of said base, and
• two leg portions disposed laterally adjacent each side of said slit and said tongue relative to said longitudinal axis, said leg portions having a combined width that is less than a width of a foot of said tongue, said foot of said tongue being disposed along a substantially transverse axis that extends through said ends of said slit, and
• said engaging end has a width that is less than said width of said foot of said tongue to allow said engaging end to pass through an opening defined by said foot of said tongue and said leg portions when said engaging end of said strap is wrapped around said one or more objects.