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US 7,562,304 B2Granted
Indicating website reputations during website manipulation of user information
AssigneeMcAfee, Inc.
InventorsChristopher John Dixon, Thomas Pinckney
Life of this patent
Estimating the term…
Abstract
An aspect of the present invention relates to methods and systems involving receiving an indicator of an attempted interaction of a client computing facility with an item of content associated with a website and presenting an indicator of reputation to a client computing facility attempting to interact with the web content. The indicator of reputation may be based at least in part upon whether an entity associated with the web content seeks to manipulate a user in order to obtain information from the user.
Claims47
A method, comprising:
- receiving an indicator of an attempted interaction of a client computing facility with an item of content associated with a website;
- and
- in response to the indicator of the attempted interaction and before allowing completion of the attempted interaction, presenting an indicator of reputation to the client computing facility attempting to interact with the web content, wherein the indicator of reputation is based at least in part upon whether an entity associated with the web content seeks to manipulate a user in order to obtain information from the user;
- wherein the website encourages the user to subscribe to an item or service that requires periodic payments.
1 more element
A system, comprising:
- an indicator facility adapted to indicate an attempted interaction of a client computing facility with an item of content associated with a website;
- and
- the indicator facility further adapted to indicate a reputation presented to the client computing facility attempting to interact with the web content in response to the indicator of the attempted interaction and before allowing completion of the attempted interaction, wherein the indicator of reputation is based at least in part upon whether an entity associated with the web content seeks to manipulate a user in order to obtain information from the user;
- wherein the website encourages the user to subscribe to an item or service that requires periodic payments.
1 more element
A software product stored in memory, comprising:
- computer code for, receiving an indicator of an attempted interaction of a client computing facility with an item associated with a website;
- and
- computer code for, in response to the indicator of the attempted interaction, presenting an indicator of reputation to the client computing facility attempting the interaction, wherein the indicator of reputation is based at least in part upon whether an entity seeks to manipulate a user in order to obtain information from the user;
- wherein the website presents a link or advertisement to redirect the user to another website.
1 more element
A software product stored in memory, comprising:
- computer code for, receiving an indicator of an attempted interaction of a client computing facility with an item associated with a website;
- and
- computer code for, in response to the indicator of the attempted interaction, presenting an indicator of reputation to the client computing facility attempting the interaction, wherein the indicator of reputation is based at least in part upon whether an entity seeks to manipulate a user in order to obtain information from the user;
- wherein the attempted interaction includes hitting return in a navigation bar.
1 more element
A software product stored in memory, comprising:
- computer code for, receiving an indicator of an attempted interaction of a client computing facility with an item associated with a website;
- and
- computer code for, in response to the indicator of the attempted interaction, presenting an indicator of reputation to the client computing facility attempting the interaction, wherein the indicator of reputation is based at least in part upon whether an entity seeks to manipulate a user in order to obtain information from the user;
- wherein the attempted interaction includes clicking on a hyperlink.
1 more element
A software product stored in memory, comprising:
- computer code for, receiving an indicator of an attempted interaction of a client computing facility with an item associated with a website;
- and
- computer code for, in response to the indicator of the attempted interaction, presenting an indicator of reputation to the client computing facility attempting the interaction, wherein the indicator of reputation is based at least in part upon whether an entity seeks to manipulate a user in order to obtain information from the user;
- wherein the attempted interaction includes presenting a dialog box.
1 more element
A software product stored in memory, comprising:
- computer code for, receiving an indicator of an attempted interaction of a client computing facility with an item associated with a website;
- and
- computer code for, in response to the indicator of the attempted interaction, presenting an indicator of reputation to the client computing facility attempting the interaction, wherein the indicator of reputation is based at least in part upon whether an entity seeks to manipulate a user in order to obtain information from the user;
- wherein the attempted interaction includes mousing over a hyperlink.
1 more element
Dependencies are inferred from the claim text.