System for displaying video data having a promotion module responsive to a viewer profile to entice a viewer to watch a premium content

A video system, comprising:

• an input port configured to receive video data from a head end, the video data including a plurality of premium contents;
• an output port configured to couple to a video display for displaying video data selected by a viewer;
• a preference engine coupled to the input port and configured to track viewer selections of the video data and to create a viewer profile representing viewing preferences of the viewer;
• a personal video recorder configured to locally store premium content from the plurality of premium contents;
• a local storage device;
• and
• a promotion module coupled to the preference engine and the output port, the promotion module responsive to the viewer profile to select at least one preferred promotion content from the plurality of premium contents, to cause the selected at least one preferred promotion content to be stored on the local storage device, and to cause the selected at least one preferred promotion content to be retrieved from the local storage device and displayed to entice the viewer to select for viewing previously locally stored premium content associated with the selected at least one preferred promotion content.