Point-of-purchase display with indicia panel
AssigneeSmurfit-Stone Container Enterprises, Inc.
InventorRobert George Dye
Life of this patent
Estimating the term…
Abstract
An open-topped, open-fronted tray for displaying articles for purchase is provided with a reinforced, drop-down flap for bearing advertising or product information indicia or the like. The drop-down flap has an exposed outer surface, which is contiguous with the remaining outer surfaces of the tray, so that only one side of the flat blank, prior to articulation, needs to be printed or otherwise have indicia applied thereto. A blank for forming the point of purchase display tray, and a method for employing the point of purchase display tray, are also disclosed.
Claims25
A point of purchase display tray for the containment and presentation of articles for vending, comprising:
- a bottom panel, having a front edge, a rear edge and two side edges;
- a first rear panel emanating upwardly from the rear edge of the bottom panel;
- two first end panels, emanating upwardly from respective ones of the side edges of the bottom panel,
- a single front panel, emanating upwardly directly from the front edge of the bottom panel;
- a single reinforcing panel, foldably emanating directly from a top edge of the front panel;
- a single panel for bearing indicia, emanating upwardly directly from a lower edge of the reinforcing panel disposed distal to the top edge of the front panel, the panel for bearing indicia being folded back upon and affixed to the reinforcing panel, the single panel for bearing indicia and the reinforcing panel forming a display panel, which is pivotably connected to the front panel, and which display panel is substantially freely pivotable between a raised position above the front panel, and a display position outwardly and in front of the front panel, to expose indicia on the panel for bearing indicia, the single panel for bearing indicia having a free upper edge;
- the bottom panel, first rear panel, first end panels, front panel, reinforcing panel and panel for bearing indicia all being monolithically formed as part of a single blank of material;
- the panel for bearing indicia having a display surface that is exposed and outwardly facing when the panel for bearing indicia is in its display position, the display surface being disposed on a side of the blank in common with outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel, so as to enable the single panel for bearing indicia, and the outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel to be printed with indicia by a single printing pass performed on a single side of an unarticulated blank used to form the point of purchase display.
A blank for a point of purchase display tray for the containment and presentation of articles for vending, comprising:
- a bottom panel, having a front edge, a rear edge and two side edges;
- a first rear panel emanating from the rear edge of the bottom panel;
- two first end panels, emanating from respective ones of the side edges of the bottom panel,
- a single front panel, emanating directly from the front edge of the bottom panel;
- a single reinforcing panel, foldably emanating directly from an outer edge of the front panel;
- a single panel for bearing indicia, emanating directly from an edge of the reinforcing panel disposed distal to the outer edge of the front panel, the panel for bearing indicia having a free outer edge extending the entire length of said front panel for bearing indicia disposed distal to said edge of the reinforcing panel;
- the bottom panel, first rear panel, first end panels, front panel, reinforcing panel and panel for bearing indicia all being monolithically formed as part of the blank;
- the panel for bearing indicia having a display surface disposed on a side of the blank in common with outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel, so as to enable the single panel for bearing indicia, and the outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel to be printed with indicia by a single printing pass performed on a single side of the unarticulated blank used to form a point of purchase display the height of said reinforcing panel is being greater than the height of said front panel.
A point of purchase display tray for the containment and presentation of articles for vending, comprising:
- a bottom panel, having a front edge, a rear edge and two side edges;
- a first rear panel emanating upwardly from the rear edge of the bottom panel;
- two first end panels, emanating upwardly from respective ones of the side edges of the bottom panel,
- a front panel, emanating upwardly from the front edge of the bottom panel;
- a reinforcing panel, foldably emanating from a top edge of the front panel;
- a panel for bearing indicia, emanating from an edge of the reinforcing panel disposed distal to the top edge of the front panel, the panel for bearing indicia being folded back upon and affixed to the reinforcing panel, to form a display panel pivotably connected to the front panel that is pivotably movable between a raised position above the front panel, and a display position outwardly and in front of the front panel, to expose indicia on the panel for bearing indicia,
- the bottom panel, first rear panel, first end panels, front panel, reinforcing panel and panel for bearing indicia all being monolithically formed as part of a single blank of material;
- the panel for bearing indicia having a display surface that is exposed and outwardly facing when the panel for bearing indicia is in its display position, the display surface being disposed on a side of the blank in common with outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel;
- two rear panel flaps emanating from side edges of the first rear panel;
- the two rear panel flaps being juxtaposed against respective inwardly facing surfaces of the two first end panels;
- two second end panels, emanating downwardly from top edge regions of respective ones of the two first end panels, and juxtaposed against respective inwardly facing surfaces of the two rear panel flaps, so that the respective rear panel flaps are captured between respective pairs of first and second end panels;
- and
- reinforcing flaps, foldably emanating from rear edges of the second end panels and juxtaposed adjacent an inwardly facing surface of the first rear panel.
A blank for a point of purchase display tray for the containment and presentation of articles for vending, comprising:
- a bottom panel, having a front edge, a rear edge and two side edges;
- a first rear panel emanating from the rear edge of the bottom panel;
- two first end panels, emanating from respective ones of the side edges of the bottom panel,
- a front panel, emanating from the front edge of the bottom panel;
- a reinforcing panel, foldably emanating from an outer edge of the front panel;
- a panel for bearing indicia, emanating from an edge of the reinforcing panel disposed distal to the outer edge of the front panel,
- the bottom panel, first rear panel, first end panels, front panel, reinforcing panel and panel for bearing indicia all being monolithically formed as part of the blank;
- the panel for bearing indicia having a display surface disposed on a side of the blank in common with outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel;
- two rear panel flaps emanating from side edges of the first rear panel;
- two second end panels, emanating from outer edge regions of respective ones of the two first end panels;
- and
- reinforcing flaps, foldably emanating from rear edges of the second end panels.
A method for packaging, transporting and displaying goods, comprising the steps of:
- providing a point of purchase display tray for the containment and presentation of articles for vending, the point of purchase display tray including
- a bottom panel, having a front edge, a rear edge and two side edges;
- a first rear panel emanating upwardly from the rear edge of the bottom panel;
- two first end panels, emanating upwardly from respective ones of the side edges of the bottom panel,
- a single front panel, emanating upwardly directly from the front edge of the bottom panel;
- a single reinforcing panel, foldably emanating directly from a top edge of the front panel;
- a single panel for bearing indicia, emanating upwardly directly from a lower edge of the reinforcing panel disposed distal to the top edge of the front panel, the panel for bearing indicia being folded back upon and affixed to the reinforcing panel, the single panel for bearing indicia and the reinforcing panel forming a display panel, which is pivotably connected to the front panel, and which display panel is substantially freely pivotable between a raised position above the front panel, and a display position outwardly and in front of the front panel to expose indicia on the panel for bearing indicia, the single panel for bearing indicia having a free upper edge;
- the bottom panel, first rear panel, first end panels, front panel, reinforcing panel and panel for bearing indicia all being monolithically formed as part of a single blank of material;
- the panel for bearing indicia having a display surface that is exposed and outwardly facing when the panel for bearing indicia is in its display position, the display surface being disposed on a side of the blank in common with outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel, so as to enable the single panel for bearing indicia, and the outwardly facing surfaces of the bottom panel, first rear panel, first end panels and front panel to be printed with indicia by a single printing pass performed on a single side of an unarticulated blank used to form the point of purchase display;
- providing indicia on the display surface of the panel for bearing indicia prior to articulation of the blank into the point of purchase display tray;
- filling the point of purchase display tray with products;
- positioning the display panel in its raised position;
- placing the point of purchase display tray into a shipping container.
Dependencies are inferred from the claim text.