Liquid crystal display device with particular on substrate wiring, portable terminal and display equipment provided with the liquid crystal display device

A liquid crystal display device comprising:

• a first substrate having a segment electrode group and an alignment film formed thereon;
• a second substrate having a common electrode group and an alignment film formed thereon;
• a frame-shaped seal member for joining the fist and second substrates together;
• a liquid crystal layer filled between the first and second substrates and inside the seal member;
• a display area provided in an area where the segment electrode group and the common electrode group are opposed to each other;
• a connection terminal group for segment electrode which is formed in one peripheral region on the first substrate and external to the seal member;
• first and second connection terminal groups for common electrode which are formed on the first substrate and external to one side portion of the seal member;
• a first wiring pattern formed on the first substrate such that it extends from the first connection terminal group for common electrode and passes through an area between another side portion of the seal member and the display area;
• a first conduction portion between substrates which is disposed within another side portion of the seal member or between another side portion of the seal member and the display area for electrically connecting the first wiring pattern formed on the first substrate and a part of the common electrode group formed on the second substrate to each other;
• a second wiring pattern formed on the second substrate such that it extends from a residual part of the common electrode group and passes through an area between another side portion of the seal member and the display area;
• and
• a second conduction portion between substrates which is disposed within one side portion of the seal member or between one side portion of the seal member and the display area for electrically connecting the second wiring pattern and the second connection terminal group for common electrode to each other.