Automotive aromatherapy diffuser

An automotive air freshner for insertion into a cigarette lighter socket of an auto operatively connected to a source of electrical power, comprising:

• an elongated housing having first and second ends and opposite sides,
• a first electrical contact in the first end of said housing and protruding from the inside to the outside of the housing,
• second electrical contacts on the opposite sides of said first end and protruding from the inside to the outside of the housing,
• the first end of the housing being adapted for insertion into the cigarette lighter socket so that the first and second electrical contacts can be in electrical contact with the socket,
• an elongated circuit board in the housing extending towards the first and second ends connected to the first and second electrical contacts and including a control circuit with a multi-position switch that provide varying degrees of heat to an electric heater element,
• an aromatic fragrance means in said housing,
• the electrical heater element positioned adjacent the aromatic fragrance means to heat the fragrance means to produce an aromatic fragrance, and
• a cover that is connected to the circuit board and surrounds a portion of the electrical heater element.