Oriented roller bushing for boat trailer

A roller wheel support assembly for a boat trailer for carrying an indicia in fixed orientation while said wheel turns, comprising:

• a wheel support arm for connection to said boat trailer;
• a bushing for mounting on the end of said support arm;
• an orienting and fixing structure on an outer portion of said support arm;
• a complementary orienting and fixing structure on an inner portion of said bushing, wherein said support arm and bushing orienting and fixing structures mate and fix a predetermined orientation of said bushing with respect to said support arm;
• and
• an indicia mountable to said bushing;
• wherein said bushing includes an end cap suitable for carrying said indicia thereon.

A roller wheel support assembly for a boat trailer having a retainer for holding said wheel on a wheel support arm while reducing the forces on said retainer, comprising:

• a wheel support arm for connection to said boat trailer, said support arm having a retainer connection structure:
• a bushing mountable onto said wheel support arm, said bushing being capable for supporting a wheel for rotation thereon by the hub of said wheel;
• a retainer positioned at the inboard end of said bushing for maintaining said bushing on said wheel support arm;
• and
• an end cap on the outboard end of said bushing, said end cap having an annular projection protruding transversely, wherein said projection provides a longitudinal thrust surface against which said wheel hub operates when in contact therewith, said thrust surface thereby reducing the longitudinal forces on said retainer.