A process for transforming a polymer base, having a shaded appearance of anisotropic coloring, into a finished article, said process comprising mixing a base polymer and additives, of adding a shading colorant to the polymer mixture, followed by incomplete homogenization of the shading colorant in the polymer mixture to form the polymer base with a shaded appearance of anisotropic coloring, subsequent shaping to an intermediate predetermined shape, and vulcanization and cooling as applicable, breaking up the shaded polymer base into individualized elements and aggregation of said elements in any desired arrangement to obtain the finished article.