Container and display system incorporating the container

In combination, a product container and display container, wherein:

• the product container comprises a base portion and a lid portion, the lid portion of the product container shiftable between an open position and a closed position, the product container further comprising a mirrored surface formed on an inner surface of the lid portion of the product container, the mirrored surface of the product container not visible to a consumer when the lid portion of the product container is in the closed position;
• and
• the display container comprises a base portion and a lid portion, wherein the base portion of the display container is sized to hold more than one product container, the lid portion of the display container shiftable between an open position in which the product container when placed in the display container will remain visible and a closed position in which the product container when placed in the display container will remain concealed, the display container comprising a mirrored surface disposed on an inner surface of the lid of the display container, and wherein the inner surface of the lid of the display container is structured to indicate the presence of a mirrored surface disposed on an inner surface of the lid of the product container, and wherein the mirrored surface of the lid of the display container includes a removable transparent protective film, and wherein the protective film includes product information indicia printed thereon.

A system for displaying products comprising:

• a product container, the product container having a base adapted to hold product and a lid, the lid of the product container shiftable between a closed position in which the lid closes the base and conceals the product and an open position in which the lid opens the base and reveals the product, the product container having a plurality of physical characteristics, a first one of the physical characteristics visible to a user when the lid is in the closed position and a second one of the physical characteristics visible to a user exclusively when the lid is in the open position;
• a display container, the display container having a base and a lid, the base having an interior sized to hold a plurality of the product containers, the lid of the display container shiftable between a closed position in which the lid closes the base and conceals the interior and an open position in which the lid opens the base and reveals the interior, the display container having a plurality of physical characteristics including a first physical characteristic matching the first physical characteristic of the product container and a second physical characteristic matching the second physical characteristic of the product container and visible exclusively when the lid of the display container is in the open position;
• wherein the first physical characteristic of the display container is visible to a user when the lid of the display container is in the closed position, and both the first and second physical characteristic of the display container are visible to a user when the lid of the display container is in the open position;
• and
• wherein the lid of the product container and the lid of the display container each include a round mirrored inner surface covered at least in part by a removable transparent inner film.

A system for displaying products comprising:

• a product container, the product container having a base adapted to hold product and a lid, the lid of the product container shiftable between a closed position in which the lid closes the base and conceals the product and an open position in which the lid opens the base and reveals the product, the product container having a plurality of physical characteristics, a first one of the physical characteristics visible to a user when the lid is in the closed position and a second one of the physical characteristics visible to a user exclusively when the lid is in the open position;
• a display container, the display container having a base and a lid, the base having an interior sized to hold a plurality of the product containers, the lid of the display container shiftable between a closed position in which the lid closes the base and conceals the interior and an open position in which the lid opens the base and reveals the interior, the display container having a plurality of physical characteristics including a first physical characteristic matching the first physical characteristic of the product container and a second physical characteristic matching the second physical characteristic of the product container and visible exclusively when the lid of the display container is in the open position;
• wherein the first physical characteristic of the display container is visible to a user when the lid of the display container is in the closed position, and both the first and second physical characteristic of the display container are visible to a user when the lid of the display container is in the open position;
• and
• wherein the lid of the product container and the lid of the display container each include a mirrored inner surface, the mirrored inner surface of each of the container comprising the second physical characteristic of each of the product container and the display container, and further wherein the mirrored inner surface of the lid of the product container and the mirrored inner surface of the lid of the display container are covered by a removable transparent film, the removable transparent film of each of the containers including indicia imprinted thereon, and further wherein the removable transparent film comprises a third physical characteristic of each of the product container and the display container.