US 6,649,238 B2Granted

Point of purchase label construction

AssigneeMoore North America, Inc.

InventorsStanley C. Chess, Craig A. Chevalier

Life of this patent

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Abstract

A point of purchase label construction for being associated with a displayed item for purchase. The label construction includes a label face stock, an opaque liner ply, the first face of the liner ply having an adhesive release coating portion and a release coating free portion. A line of weakness is disposed in the liner ply separating it into a first portion having the release coating for being readily removed to expose adhesive on a portion of the face stock, and a second release coating free portion. That exposed adhesive is pressed into contact with a surface of a point of purchase display so that the point of purchase indicia is readily visible. The second portion of the liner ply may have point of purchase indicia so that it can be bent to define a point of purchase flag.

Claims11

Dependent claims

A point of purchase label construction, comprising:

a label face stock ply having first and second faces;
an opaque liner ply having first and second faces, a first portion of said first face of said liner ply having an adhesive release coating and a second portion of said first face of said liner ply being free from an adhesive release coating;
a pressure sensitive adhesive between said liner ply first face and said label face stock ply second face, holding said plies together;
and
a line of weakness defined in said liner ply separating said liner ply into a first portion corresponding to said first portion of said first face and a second portion corresponding to said second portion of said first face, thereby allowing ready removal of said first portion from said face stock ply to expose said adhesive on a portion of said face stock ply second face.

2 more elements

Dependencies are inferred from the claim text.

Facts

Application: 09/985,796Filed 6 Nov 2001
Published: US 2002/0102377 A11 Aug 2002
Granted: 18 Nov 2003
Term ends: Not estimatedThe source records don’t support an estimate.

Classification11 codes

G09F 3/204
For adjustable, removable, or interchangeable labels: specially adapted to be attached to a shelf or the like
Y10T 428/14
Stock material or miscellaneous articles: layer or component removable to expose adhesive
Y10T 428/1476
Layer or component removable to expose adhesive: release layer
Y10T 428/1486
Layer or component removable to expose adhesive: ornamental, decorative, pattern, or indicia