Fully integrated, on-line interactive frequency and award redemption program
AssigneeTrilegiant Corporation
InventorThomas W. Storey
Life of this patent
Estimating the term…
Abstract
An fully integrated on-line frequency award program is disclosed. A user may access the program on-line and may browse a product catalog for shopping. The user may electronically place an order, upon which the program automatically checks the user's credit and electronically issues a purchase order to the supplying company. The program also calculates award points, updates the award account of enrolled users, and communicates that number of awarded points to the user. Enrolled users may browse through an award catalog and electronically redeem an amount of awarded points towards an award. The program then electronically places an award redeeming order with the fulfillment house and updates the user's award account.
Claims34
A system for an incentive award program, including a computer system accessible for on-line interactive communication with users, said computer system comprising;
- a microprocessor comprising:
- a first memory area for storing a product catalog, said product catalog including product descriptions and product prices for each product available for purchase;
- a second memory area for storing an awards catalog, said awards catalog including an award description and award points value for each award;
- and
- a frequency database storing account information for each enrolled user of said incentive award program;
- and
- a display for browsing at least one of said product catalog and said awards catalog.
A method for providing an on-line shopping and frequency award program comprising the steps of:
- maintaining a frequency database for storing award points in award accounts corresponding to subscribed users;
- providing an on-line access to a product catalog;
- providing a means for browsing said product catalog including products available for purchase;
- providing an on-line purchase order form, said on-line purchase order form including at least a register for a credit account number of a credit card and a register for a product identifier;
- allowing a user to electronically send entries for said purchase order form;
- establishing an on-line link to a credit computer and verifying availability of funds for said user;
- establishing an on-line link to a computer of a seller of a product identified in said product identifier and electronically communicating said purchase order form together with said entries to said seller;
- calculating award points by a predetermined formula taking into account a price of said product, and updating an award account of said user in said frequency database;
- providing an on-line access to an award catalog having a plurality of files corresponding to various award articles;
- providing a means for browsing said award catalog including awards available for redemption;
- providing an on-line award redeem form;
- receiving electronic entries corresponding to queries in said award redeem form to allow said user to electronically redeem award points towards a chosen award from said award catalog;
- and
- subtracting from said award account of said user a number of points corresponding to the award points of said chosen award.
A computer readable substrate having a computer program saved thereupon, said computer program comprising the steps of:
- providing a user with an on-line access to a product homepage and an award program homepage, said product homepage linking to a searchable product database of products available for purchase, and said award program homepage linking to a searchable awards catalog of awards available for redemption;
- providing said user with a means for browsing through said product database of products and said awards catalog of awards;
- providing said user with an on-line order form for ordering a product for purchase, said order form being susceptible to electronic entries;
- receiving said electronic entries and striping predetermined entries corresponding to predetermined queries of said order form;
- and
- establishing an on-line link to a predesignated computer and sending said predetermined entries to said predesignated computer via said on-line link to verify available credit.
Dependencies are inferred from the claim text.